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A Chronicle of Tobaccos Very Active Recruitment of Gays and Lesbians
Unformatted Document Text:  Tobacco, Gays, and Lesbians 33 11. File document. Letter dated July 28, 1993, from Billie Jean King to Ellen Merlo, Vice President of Corporate Affairs for Philip Morris, outlining a sponsorship agreement between Virginia Slims Tennis and The Elton John AIDS Foundation. www.pmdocs.com/ DOCID=2043520530/32. 12. File document. Fax of an AP story dated February 10, 1993, regarding the Arthur Ashe auction sponsored by Virginia Slims Tennis. www.pmdocs.com/ DOCID=20410630111. 13. The tournament is now more commonly known as the Nabisco Golf Tournament. 14. File document. Memo entitled “RJRT Involvement at Nabisco Dinah Shore Golf Tournament.” www.library.ucsf.edu/tobacco/mangini/html/p/076/index.html UCSF DOCID=P001216/17. BATES No: RJR495928/29. 15. File document. AIDS Coalition to Unleash Power, Washington, D.C. (ACT UP/DC) press release dated April 16, 1990. www.pmdocs.com/ DOCID=2024262561/63. 16. File document. Horovitz, B. (1990, October 10). Putting tobacco dispute on table. Los Angeles Times. www.pmdocs.com/ DOCID=2023922855. 17. File document dated March 2, 1995, listing possible responses to questions about sensitive topics. www.pmdocs.com/ DOCID=2045983926. 18. File document. Direct Male Fact Sheet from WinMark Concepts, Washington, D.C. containing advertising rates and demographic information about gays. www.pmdocs.com/ DOCID=2044375275/78. 19. File document. October 9, 1997 inter-office correspondence from Bert Johnson to Yvette Robinson and May Nivar at Philip Morris regarding the 1997 marketing plan for gays and lesbians. Includes a copy of Business Wire article dated October 6, 1997:

Authors: Alexander, Linda.
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Tobacco, Gays, and Lesbians 33
11. File document. Letter dated July 28, 1993, from Billie Jean King to Ellen Merlo, Vice
President of Corporate Affairs for Philip Morris, outlining a sponsorship agreement
between Virginia Slims Tennis and The Elton John AIDS Foundation.
www.pmdocs.com/
DOCID=2043520530/32.
12. File document. Fax of an AP story dated February 10, 1993, regarding the Arthur
Ashe auction sponsored by Virginia Slims Tennis.
www.pmdocs.com/
DOCID=20410630111.
13. The tournament is now more commonly known as the Nabisco Golf Tournament.
14. File document. Memo entitled “RJRT Involvement at Nabisco Dinah Shore Golf
Tournament.”
www.library.ucsf.edu/tobacco/mangini/html/p/076/index.html
UCSF DOCID=P001216/17. BATES No: RJR495928/29.
15. File document. AIDS Coalition to Unleash Power, Washington, D.C. (ACT UP/DC)
press release dated April 16, 1990.
www.pmdocs.com/
DOCID=2024262561/63.
16. File document. Horovitz, B. (1990, October 10). Putting tobacco dispute on table.
Los Angeles Times.
www.pmdocs.com/
DOCID=2023922855.
17. File document dated March 2, 1995, listing possible responses to questions about
sensitive topics.
www.pmdocs.com/
DOCID=2045983926.
18. File document. Direct Male Fact Sheet from WinMark Concepts, Washington, D.C.
containing advertising rates and demographic information about gays.
www.pmdocs.com/
DOCID=2044375275/78.
19. File document. October 9, 1997 inter-office correspondence from Bert Johnson to
Yvette Robinson and May Nivar at Philip Morris regarding the 1997 marketing plan
for gays and lesbians. Includes a copy of Business Wire article dated October 6, 1997:


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