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Organizing Girls on Film? A Critical Examination of Organizational Socialization Messages Found in Motion Pictures Targeting Teenage Girls

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Abstract:

Organizational and gender socialization begin in childhood and continues throughout our lives. The following study presents a critical examination of organizational socialization messages presented to teenage girls through the medium of motion pictures. Today’s teenagers are tomorrow’s future employees. As members of generation Y, or the echo boomers, they are likely to have a different perspective on organizations and organizing than their older colleagues. Understanding the mediated messages that are presented to them may provide an indication as to what they and future employers may expect in terms of organizational memberships. A total of 21 movies released in the United States between 2000 and 2004 were analyzed to explore messages that girls are receiving about the role and function of organizations as well as the relative importance of organizations compared to other commitments. The results reveal that while many films present messages that reinforce traditional stereotypes, others may in fact challenge girls to think critically about dominant ideologies.

Most Common Document Word Stems:

girl (188), organ (137), messag (95), film (91), social (80), organiz (77), communic (72), present (50), role (49), 2001 (48), 2002 (48), 2003 (47), m (46), import (46), studi (40), life (36), work (35), j (34), 2000 (34), 2004 (33), l (33),

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Organizational socialization, gender, motion pictures
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Name: International Communication Association
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http://www.icahdq.org


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MLA Citation:

Hylmo, Annika. "Organizing Girls on Film? A Critical Examination of Organizational Socialization Messages Found in Motion Pictures Targeting Teenage Girls" Paper presented at the annual meeting of the International Communication Association, Sheraton New York, New York City, NY, <Not Available>. 2009-05-25 <http://www.allacademic.com/meta/p14623_index.html>

APA Citation:

Hylmo, A. "Organizing Girls on Film? A Critical Examination of Organizational Socialization Messages Found in Motion Pictures Targeting Teenage Girls" Paper presented at the annual meeting of the International Communication Association, Sheraton New York, New York City, NY Online <PDF>. 2009-05-25 from http://www.allacademic.com/meta/p14623_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: Organizational and gender socialization begin in childhood and continues throughout our lives. The following study presents a critical examination of organizational socialization messages presented to teenage girls through the medium of motion pictures. Today’s teenagers are tomorrow’s future employees. As members of generation Y, or the echo boomers, they are likely to have a different perspective on organizations and organizing than their older colleagues. Understanding the mediated messages that are presented to them may provide an indication as to what they and future employers may expect in terms of organizational memberships. A total of 21 movies released in the United States between 2000 and 2004 were analyzed to explore messages that girls are receiving about the role and function of organizations as well as the relative importance of organizations compared to other commitments. The results reveal that while many films present messages that reinforce traditional stereotypes, others may in fact challenge girls to think critically about dominant ideologies.

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Document Type: PDF
Page count: 25
Word count: 10519
Text sample:
Organizing Girls on Film - 1 Abstract Organizational and gender socialization begin in childhood and continues throughout our lives. The following study presents a critical examination of organizational socialization messages presented to teenage girls through the medium of motion pictures. Today’s teenagers are tomorrow’s future employees. As members of generation Y or the echo boomers they are likely to have a different perspective on organizations and organizing than their older colleagues. Understanding the mediated messages that are presented to
Southern Communication Journal 66 40-51. Winn J. E. (2003). Every dream has its price: Personal failure and the American Dream in Wall Street and The Firm. Southern Communication Journal 68 307-318. Wiseman R. (2002). Queen bees and wannaBes: Helping your daughter survive cliques gossip boyfriends and other realities of adolescence. New York: Crown. Witmer D. F. (1997). Communication and recovery: Structuration as an ontological approach to organizational culture. Communication Monographs 64 324-349. Zehnder S. M. & Calvert S. L.


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