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Learning About Presidential Primary Candidates: Campaign Advertising , Learning, and Recall
Unformatted Document Text:  38 Figure 4: Average Number of Ads at T1 Across Groups 0 10 2 0 3 0 4 0 5 0 6 0 7 0 8 0 9 0 A v e r a g e N u m b e r o f A d s a t T 1 Knowledge Ret ained Right in bot h 39.28848 34.47741 36.06396 62.74685 78.07081 83.57707 Forget t ing over t ime Right at t 1, wr ong at t 2 37.2055 31.12154 36.37241 61.98512 89.87473 65.94478 Learning over t ime Wrong at t 1, r ight at t 2 29.77551 24.48378 17.77625 85.88307 62.97291 64.43883 No Learning Wrong in bot h 30.15459 28.72306 21.82122 81.65658 65.48566 71.09687 Bush as governor McCain as senat or McCain as POW posit ions on f lat t ax posit ions on sof t money ban posit ions on checks at gun shows

Authors: Rice, Laurie.
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background image
38
Figure 4: Average Number of Ads at T1 Across Groups
0
10
2 0
3 0
4 0
5 0
6 0
7 0
8 0
9 0
A v e r a g e N u m b e r o f A d s a t
T 1
Knowledge Ret ained Right in bot h
39.28848
34.47741
36.06396
62.74685
78.07081
83.57707
Forget t ing over t ime Right at t 1, wr ong at t 2
37.2055
31.12154
36.37241
61.98512
89.87473
65.94478
Learning over t ime Wrong at t 1, r ight at t 2
29.77551
24.48378
17.77625
85.88307
62.97291
64.43883
No Learning Wrong in bot h
30.15459
28.72306
21.82122
81.65658
65.48566
71.09687
Bush as
governor
McCain as
senat or
McCain as POW
posit ions on f lat
t ax
posit ions on sof t
money ban
posit ions on
checks at gun
shows


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