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spending. Democrats, women, and nonblack respondents are more likely to prefer female
candidates, whereas men are more likely to prefer male candidates. Respondents who do not seek a
change in “politics as usual” are also more likely to prefer male candidates. Thus, the baseline
preference is partly a consequence of voters’ stereotypes. Not only are stereotypes widely held, but
they shape voters’ predispositions towards candidates.
Vote Choice
Next I turn to the main empirical analysis. Is the baseline gender preference related to the
vote in male-female races, but not in male-male races?
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I use logistic regression to estimate the
effect of the baseline gender preference on voting for the Republican candidate, controlling for
party identification. I also include the respondent’s vote in the gubernatorial election in order to
control for other factors leading to support for Republican candidates.
[Table 3 about here]
Recall that the baseline preference should predict the vote in the male-female race but not
the male-male races. The results generally conform to the hypothesized pattern of results. As
expected, and regardless of what control variables are included in the model, a voter’s underlying
predisposition to support female or male candidates is not systematically related to the vote in
contests featuring two male candidates (see Table 3). In the absence of a female candidate, the
baseline preference does not shape voting behavior.
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Race politics scholars have used similar techniques to compare the determinants of the vote in biracial contests with
voting in contests featuring two white candidates (Citrin, Green, and Sears 1990).