All Academic, Inc. Research Logo

Info/CitationFAQResearchAll Academic Inc.
Document

Hispanic Women's Preferences for Breast Health Information: Subjective Cultural Influences on Source, Message, and Channel
Unformatted Document Text:  Breast Cancer Communication Preferences 9 communication preferences that include family/friends and sources and face-to-face channels. These preferences are consistent with the relationship between interdependence and source/channel preferences noted in the previous section. Individuals who identify strongly with the larger U.S. culture tend to have values and adopt patterns associated with mainstream culture (Ting-Toomey et al., 2000). While preferences for source, message, and channel have not been examined directly, it seems reasonable to expect that medical experts, logical appeals, and mass media are consistent with mainstream culture. Based on these arguments, we posit the following two hypotheses: H3: The more Hispanic women identify with their own ethnic group, the more they prefer face- to-face communication channels and family/friends as sources for breast health information. H4: The more Hispanic women identify with the larger U.S. culture, the more they prefer medical experts as sources, logical messages, and media channels for breast health information. Cultural health beliefs. Another subjective cultural approach that is currently being used for Hispanics is cultural health beliefs (Murguía, Zea, Reisen, & Peterson, 2000). Murguía et al. (2000) developed an instrument, called the Cultural Health Attributions Questionnaire, to measure health beliefs unique to Latinos. They found support for two unique dimensions of cultural health beliefs: equity attributions and behavioral-environmental. Equity attributions “assess beliefs about negative health outcomes due to punishment by an outside force because of a person’s violation of community standards, and they assess positive health outcomes due to a person’s culturally sanctioned behaviors” (Murguía et al., 2000, p. 271). Behavioral-environmental includes on convention explanations focusing on behaviors and environmental factors. Murguía et al. found that equity attributions were related positively with delaying health care seeking. Further, equity attributions were associated positively, and behavioral-environmental negatively, with the use of ethnomedical health care (e.g., santeros, hierbistas, and folk remedies).

Authors: DeVargas, Felicia., Sanchez, Christina. and Oetzel, John.
first   previous   Page 9 of 31   next   last



background image
Breast Cancer Communication Preferences
9
communication preferences that include family/friends and sources and face-to-face channels. These
preferences are consistent with the relationship between interdependence and source/channel
preferences noted in the previous section. Individuals who identify strongly with the larger U.S. culture
tend to have values and adopt patterns associated with mainstream culture (Ting-Toomey et al., 2000).
While preferences for source, message, and channel have not been examined directly, it seems
reasonable to expect that medical experts, logical appeals, and mass media are consistent with
mainstream culture. Based on these arguments, we posit the following two hypotheses:
H3: The more Hispanic women identify with their own ethnic group, the more they prefer face-
to-face communication channels and family/friends as sources for breast health information.
H4: The more Hispanic women identify with the larger U.S. culture, the more they prefer
medical experts as sources, logical messages, and media channels for breast health information.
Cultural health beliefs. Another subjective cultural approach that is currently being used for
Hispanics is cultural health beliefs (Murguía, Zea, Reisen, & Peterson, 2000). Murguía et al. (2000)
developed an instrument, called the Cultural Health Attributions Questionnaire, to measure health
beliefs unique to Latinos. They found support for two unique dimensions of cultural health beliefs:
equity attributions and behavioral-environmental. Equity attributions “assess beliefs about negative
health outcomes due to punishment by an outside force because of a person’s violation of community
standards, and they assess positive health outcomes due to a person’s culturally sanctioned behaviors”
(Murguía et al., 2000, p. 271). Behavioral-environmental includes on convention explanations focusing
on behaviors and environmental factors. Murguía et al. found that equity attributions were related
positively with delaying health care seeking. Further, equity attributions were associated positively,
and behavioral-environmental negatively, with the use of ethnomedical health care (e.g., santeros,
hierbistas, and folk remedies).


Convention
Convention is an application service for managing large or small academic conferences, annual meetings, and other types of events!
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.
Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!
Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!
Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

first   previous   Page 9 of 31   next   last

©2012 All Academic, Inc.