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Using the Rhetorical Turn to Grasp the Full Importance of Public Relations
Unformatted Document Text:  Rhetorical Turn 13 MacIntyre, A. (1993). A Short History of Ethics. London: Routledge. Mayhew, L. (1997). The New Public. Cambridge University Press. Michie, D. (1998). The Invisible Persuaders: How Britain’s Spin Doctors Manipulate The Media. London: Bantam Press. Perelman, C. (1968). ‘Rhetoric and Philosophy’. in Philosophy And Rhetoric. Pennsylvania State University Press. vol. 1. Perelman, C. Olbrechts-Tyteca, L. (1971). The New Rhetoric: A Treatise on Argumentation. London: University of Notre Dame. Putnam, H. (1991). The Many Faces of Realism. LaSalle, Illinois: Open Court. Putnam, H. (1994). ‘A Defence of internal Realism’. in Theories of Truth. Paul Horwich. ed. Aldershot, UK: Dartmouth. Saussure, F. (1966). Course in general linguistics. New York: McGraw-Hill. Simons, H. ed. (1990). The Rhetorical Turn: Invention and Persuasion in the Conduct of Inquiry. University of Chicago Press Stauber, J. Rampton, S. (1995). Toxic Sludge is Good For You: Lies, Damn Lies and the Public Relations Industry. Monroe, Maine: Common Courage Press. Toulmin, S. (1993). Cosmopolis: The Hidden Agenda of Modernity. University of Chicago Press. Vickers, B. (1988). In Defence of Rhetoric. Oxford: Clarendon Press. ………………..

Authors: Mackey, Steve.
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Rhetorical Turn
13
MacIntyre, A. (1993). A Short History of Ethics. London: Routledge.
Mayhew, L. (1997). The New Public. Cambridge University Press.
Michie, D. (1998). The Invisible Persuaders: How Britain’s Spin Doctors Manipulate The
Media. London: Bantam Press.
Perelman, C. (1968). ‘Rhetoric and Philosophy’. in Philosophy And Rhetoric. Pennsylvania State
University Press. vol. 1.
Perelman, C. Olbrechts-Tyteca, L. (1971). The New Rhetoric: A Treatise on Argumentation.
London: University of Notre Dame.
Putnam, H. (1991). The Many Faces of Realism. LaSalle, Illinois: Open Court.
Putnam, H. (1994). ‘A Defence of internal Realism’. in Theories of Truth. Paul Horwich. ed.
Aldershot, UK: Dartmouth.
Saussure, F. (1966). Course in general linguistics. New York: McGraw-Hill.
Simons, H. ed. (1990). The Rhetorical Turn: Invention and Persuasion in the Conduct of
Inquiry. University of Chicago Press
Stauber, J. Rampton, S. (1995). Toxic Sludge is Good For You: Lies, Damn Lies and the Public
Relations Industry. Monroe, Maine: Common Courage Press.
Toulmin, S. (1993). Cosmopolis: The Hidden Agenda of Modernity. University of Chicago Press.
Vickers, B. (1988). In Defence of Rhetoric. Oxford: Clarendon Press.
………………..


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