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Technical Convergence in a Public Bureaucracy: Cultural Change
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ICA 2003 3
Technical Convergence in a Public Bureaucracy: Cultural Change
among Merged, High-Technology Work Groups
Sharing of knowledge, goals, resources, personnel, and finances in boundless
global networks is nowhere more evident than in the communications industries.
“Convergence” is the key buzzword… indicating the blurring of industry boundaries such that one can no longer tell where one industry begins and another ends. The multitude of alliances across cable, telephone, satellite, cellular, [and] computing… is the dominant industry form. (Monge & Fulk, 1999, pp 94-95) Many have come to recognize that a compatible organizational marriage depends upon characteristics of the partner, which extend beyond the suitability of the strategic match….[A]ny decision radically to change, integrate, or maintain the existing culture requires an understanding of the cultural and subcultural values and beliefs throughout the merged or acquired organization. (Cartwright & Cooper,1996, pp. 5, 126) [Reinvention of government] relies on the theory of the marketplace and on a businesslike culture in public organizations….A major belief among [reinvention] advocates is…a view whereby citizens are clients and customers of the public sector… the state and its bureaucratic subsystems are equivalent to a large private organization operating in an economic environment of supply and demand. (Vigoda, 2002, p. 534)
An interesting picture of organizational development during the late 20
th
century is
progressing into the new millennium. Technological convergence originating in the private sector
has served as the impetus for organizational mergers and consolidations in the name of operating
efficiency, cost reductions, and profitability. Such trends have influenced the public sector in
terms of restructured work environments, accountability-based outcomes, and new working
relationships
driven by “neo-managerialism,” or a faith in the idea that government leaders
should assume the role of public entrepreneurs (Vigoda, 2002). From a communication
perspective, these dramatic changes in public-sector organizations challenge the traditional norms,
values, communication networks, and cultural practices of government workers. This paper
explores such cultural evolution within a high-technology, public-sector environment.
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| | Authors: McPherson, Jeanne. |
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ICA 2003 3
Technical Convergence in a Public Bureaucracy: Cultural Change
among Merged, High-Technology Work Groups
Sharing of knowledge, goals, resources, personnel, and finances in boundless
global networks is nowhere more evident than in the communications industries.
“Convergence” is the key buzzword… indicating the blurring of industry boundaries such that one can no longer tell where one industry begins and another ends. The multitude of alliances across cable, telephone, satellite, cellular, [and] computing… is the dominant industry form. (Monge & Fulk, 1999, pp 94-95) Many have come to recognize that a compatible organizational marriage depends upon characteristics of the partner, which extend beyond the suitability of the strategic match….[A]ny decision radically to change, integrate, or maintain the existing culture requires an understanding of the cultural and subcultural values and beliefs throughout the merged or acquired organization. (Cartwright & Cooper,1996, pp. 5, 126) [Reinvention of government] relies on the theory of the marketplace and on a businesslike culture in public organizations….A major belief among [reinvention] advocates is…a view whereby citizens are clients and customers of the public sector… the state and its bureaucratic subsystems are equivalent to a large private organization operating in an economic environment of supply and demand. (Vigoda, 2002, p. 534)
An interesting picture of organizational development during the late 20
th
century is
progressing into the new millennium. Technological convergence originating in the private sector
has served as the impetus for organizational mergers and consolidations in the name of operating
efficiency, cost reductions, and profitability. Such trends have influenced the public sector in
terms of restructured work environments, accountability-based outcomes, and new working
relationships
driven by “neo-managerialism,” or a faith in the idea that government leaders
should assume the role of public entrepreneurs (Vigoda, 2002). From a communication
perspective, these dramatic changes in public-sector organizations challenge the traditional norms,
values, communication networks, and cultural practices of government workers. This paper
explores such cultural evolution within a high-technology, public-sector environment.
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