All Academic, Inc. Research Logo

Info/CitationFAQResearchAll Academic Inc.
Document

Reflective Communication Management, a Public View on Public Relations
Unformatted Document Text:  21 4.2. Aspects of reflective communication management What does this all mean for communication management? First, we must differentiate between the societal and the economic/administrative roles each organization plays in its communication management. The economic role is concerned with the meso-(group) and micro-(interpersonal) level of communications among (members of) the organization and between the organization and its publics in order to become legitimate in the eyes of specific publics. The societal role is concerned with the macro level of societal legitimation. In the twenty-first century Western economic order, this macro-level role is the basis for the meso- and micro-level roles. This is presented in the Wheel of Reflective Communication Management, as illustrated in Figure 5. Figure 5. The Wheel of Reflective Communication Management

Authors: Van Ruler, A. A. Betteke. and Vercic, Dejan.
first   previous   Page 21 of 31   next   last



background image
21
4.2. Aspects of reflective communication management
What does this all mean for communication management? First, we must differentiate between the
societal and the economic/administrative roles each organization plays in its communication management.
The economic role is concerned with the meso-(group) and micro-(interpersonal) level of
communications among (members of) the organization and between the organization and its publics in
order to become legitimate in the eyes of specific publics. The societal role is concerned with the macro
level of societal legitimation. In the twenty-first century Western economic order, this macro-level role is
the basis for the meso- and micro-level roles. This is presented in the Wheel of Reflective
Communication Management, as illustrated in Figure 5.
Figure 5. The Wheel of Reflective Communication Management


Convention
All Academic Convention is the premier solution for your association's abstract management solutions needs.
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.
Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!
Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!
Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

first   previous   Page 21 of 31   next   last

©2012 All Academic, Inc.