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A Moderating Role of Channel Responsiveness in the Effects of Online Information Source
Unformatted Document Text:  28 Responsiveness of a Web site (Manipulation) <A> Perception of Responsiveness of a Web site (Manipulation Check) <B> Attitude toward the Source <D> Attitude toward the Web site <C> Attitude toward the Issue Allergies <F> Figure 2. A Revised Path Model for H3 Responsiveness of a Web site (Manipulation) <A> Perception of Responsiveness of a Web site (Manipulation Check) <B> Preventive BehaviorIntention <G> Model H3-1 Model H3-2 Attitude toward the Source <D> Attitude toward the Web site <C> Curiosity of the Information <E> Information Seeking Intention <H>

Authors: Kim, Hyojin. and Stephens, Keri.
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28
Responsiveness of
a Web site
(Manipulation)
<A>
Perception of
Responsiveness of a
Web site
(Manipulation
Check)
<B>
Attitude toward
the Source
<D>
Attitude toward
the Web site
<C>
Attitude
toward the
Issue
Allergies
<F>
Figure 2. A Revised Path Model for H3
Responsiveness of
a Web site
(Manipulation)
<A>
Perception of
Responsiveness of a
Web site
(Manipulation
Check)
<B>
Preventive
Behavior
Intention
<G>
Model H3-1
Model H3-2
Attitude toward
the Source
<D>
Attitude toward
the Web site
<C>
Curiosity of
the
Information
<E>
Information
Seeking
Intention
<H>


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