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Factors Influencing the Diffusion of the Internet in China: 1997-2001
Unformatted Document Text:  9 samples. CNNIC’s survey achieved the highest credibility and widest citation nationally and internationally. The data provided by the survey help analyze the distribution of general information and characteristics of domestic users, which is adopted by this study. Data for the determinants model is from China’s Statistical Yearbook (2002). Some social-economic indicators proposed by previous Internet studies as having impact on Internet diffusion were used. For China’s socio-economic environment, five indicators from 1995 to 2000 during which period, Internet began to emerged and diffused in China, were selected, including rates of growth of GDP, Inflation rate and indices of household consumption are demonstrated as economic factor. Population structure was measured by growth of population rate, student rate in population and population rate below poverty. Telecommunication cost was measured by looking at the indices of telecommunication price. Population’s access to media was measured by radio listener and television viewer ratings. To probe the determinants of China’s Internet diffusion, a close examination of regional data of 27 provinces and four municipalities (Beijing, Tianjin, Shanghai and Chongqing) under Central Governmental direct control was conducted. The latest data on socio-economical indicators were available from the 2001 China Statistical Yearbook. Regional statistics on the year 2000 were provided on population (in million), GDP (million RMB), GDP per capita, GDP of service industry (million RMB), income of rural and urban residents, urban households’ expenditure in communication, telecom price index, the

Authors: Lin, Jia.
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9
samples. CNNIC’s survey achieved the highest credibility and widest citation
nationally and internationally. The data provided by the survey help analyze the
distribution of general information and characteristics of domestic users, which is
adopted by this study.
Data for the determinants model is from China’s Statistical Yearbook
(2002). Some social-economic indicators proposed by previous Internet studies
as having impact on Internet diffusion were used. For China’s socio-economic
environment, five indicators from 1995 to 2000 during which period, Internet
began to emerged and diffused in China, were selected, including rates of growth
of GDP, Inflation rate and indices of household consumption are demonstrated
as economic factor. Population structure was measured by growth of population
rate, student rate in population and population rate below poverty.
Telecommunication cost was measured by looking at the indices of
telecommunication price. Population’s access to media was measured by radio
listener and television viewer ratings.
To probe the determinants of China’s Internet diffusion, a close
examination of regional data of 27 provinces and four municipalities (Beijing,
Tianjin, Shanghai and Chongqing) under Central Governmental direct control
was conducted. The latest data on socio-economical indicators were available
from the 2001 China Statistical Yearbook. Regional statistics on the year 2000
were provided on population (in million), GDP (million RMB), GDP per capita,
GDP of service industry (million RMB), income of rural and urban residents,
urban households’ expenditure in communication, telecom price index, the


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