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Engaging the Surveillance System: Cognitive, Emotional, and Physiological Responses to Inappropriate Leader Displays
Unformatted Document Text:  Leader Displays 27 Newhagen, J. E. (1993, May). SLIMY: A demonstration of the psychological instrumentation for memory and yes/no responses. Paper presented to the annual meeting of the International Communication Association, Washington, D.C. Newhagen, J. E., & Reeves, B. (1992). This evening’s bad news: Effects of compelling negative television news images on memory. Journal of Communication, 42(2), 25-41. Reeves, B., & Nass, C. (1996). The media equation: How people treat computers, television, and new media like real people and places. New York: Cambridge University Press. Shoemaker, P. J. (1996). Hardwired for news: Using biological and cultural evolution to explain the surveillance function. Journal of Communication, 46(3), 32-47. Shook, F. (1996). Television field production and reporting (3 rd ed.). New York: Longman. Sullivan, D. G., & Masters, R. D. (1994). Biopolitics, the media, and leadership: Nonverbal cues, emotions, and trait attributions in the evaluation of leaders. In A. Somit & S. A. Peterson (Eds.), Research in biopolitics (Vol. 2) (pp. 237-273). Greenwich, CT: JAI Press. Watanabe, S., Kakigi, R., Koyama, S., & Kirino, E. (1999). Human face perception traced by magneto- and electro-encephalography. Cognitive Brain Research, 8, 125-142. Zajonc, R. B. (1984). On the primacy of affect. American Psychologist, 39(2), 117-123. Endnotes 1 The thermometer scale has been validated in national election studies as a reliable indicator of candidate support (see Abelson et al., 1982). The thermometer question is worded as follows: We would like you to rate the following candidates on a “feeling thermometer” that runs from 0 to 100 degrees. Ratings between 50 and 100 degrees mean that you feel favorable and warm. Ratings between 0 and 50 mean that you don’t feel favorable and that you don’t too much care for the person. If you don’t feel particularly warm or cold, rate the person at 50 degrees. 2 Similarly, a study of the display behavior of presidential candidates from the 1992 election found that Democratic women expressed more self-reported negative emotion—

Authors: Bucy, Erik. and Bradley, Samuel.
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Leader Displays 27
Newhagen, J. E. (1993, May). SLIMY: A demonstration of the psychological
instrumentation for memory and yes/no responses. Paper presented to the annual meeting
of the International Communication Association, Washington, D.C.

Newhagen, J. E., & Reeves, B. (1992). This evening’s bad news: Effects of
compelling negative television news images on memory. Journal of Communication,
42
(2), 25-41.

Reeves, B., & Nass, C. (1996). The media equation: How people treat computers,
television, and new media like real people and places. New York: Cambridge University
Press.

Shoemaker, P. J. (1996). Hardwired for news: Using biological and cultural
evolution to explain the surveillance function. Journal of Communication, 46(3), 32-47.

Shook, F. (1996). Television field production and reporting (3
rd
ed.). New York:
Longman.

Sullivan, D. G., & Masters, R. D. (1994). Biopolitics, the media, and leadership:
Nonverbal cues, emotions, and trait attributions in the evaluation of leaders. In A. Somit
& S. A. Peterson (Eds.), Research in biopolitics (Vol. 2) (pp. 237-273). Greenwich, CT:
JAI Press.

Watanabe, S., Kakigi, R., Koyama, S., & Kirino, E. (1999). Human face
perception traced by magneto- and electro-encephalography. Cognitive Brain Research,
8
, 125-142.

Zajonc, R. B. (1984). On the primacy of affect. American Psychologist, 39(2),
117-123.
Endnotes
1
The thermometer scale has been validated in national election studies as a reliable
indicator of candidate support (see Abelson et al., 1982). The thermometer question is
worded as follows:

We would like you to rate the following candidates on a “feeling thermometer” that runs
from 0 to 100 degrees. Ratings between 50 and 100 degrees mean that you feel favorable
and warm. Ratings between 0 and 50 mean that you don’t feel favorable and that you
don’t too much care for the person. If you don’t feel particularly warm or cold, rate the
person at 50 degrees.
2
Similarly, a study of the display behavior of presidential candidates from the 1992
election found that Democratic women expressed more self-reported negative emotion—


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