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A Working Theory of Cross-National Conflict Shifting as an International Public Relations Dynamic
Unformatted Document Text:  Cross-National Conflict Shifting 11 company’s Nigeria subsidiary, who stated that the situation “was handled from the Chevron side in a very peaceful manner” (p. A4). While the lack of a strong host government allows oil companies to operate with near impunity, it also makes them the only agent in place from which to demand concessions. As NGOs increase their engagement with local host populations, it is likely that resistance will increase. Nalli Silk and Child Labor In 2001, Dateline began a year long hidden-camera investigation on the Indian silk industry. On 23 June 2002, Dateline alleged, on national television, that Nalli Silk employs children under the age of 14 in its factories and US companies aid and abet this practice by buying silk from Nalli Silk and other similar factories. According to the Dateline story, US companies include well know retailers such as Pottery Barn, Anthropologie, Lord and Taylor, Nicole Miller, Bloomingdate’s, Pier 1, Discovery Channel Store, Ross-Simons, Josie Accessories, John-Richard Collection and Tuesday Morning. This segment resulted in at least one NGO, Free the Slaves, posting the Dateline story. Interestingly, the segment ends with a recommendation against a boycott. The human rights and children’s advocates we spoke to do not recommend sanctions or a boycott of Indian-made silk. They believe it’s more effective—and better for the children—to put pressure on India’s government to do a better job enforcing child labor laws. (Hansen, 2002) Despite the fact that India has several laws to prevent child labor, the reality is that a child’s income can account for a third of the family’s income. The reality of India’s economy is stark and the issue of child labor cannot be seen in the same context that it is in the United States.

Authors: Molleda, Juan. and Quinn, Candace.
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Cross-National Conflict Shifting
11
company’s Nigeria subsidiary, who stated that the situation “was handled from the Chevron side
in a very peaceful manner” (p. A4).
While the lack of a strong host government allows oil companies to operate with near
impunity, it also makes them the only agent in place from which to demand concessions. As
NGOs increase their engagement with local host populations, it is likely that resistance will
increase.
Nalli Silk and Child Labor
In 2001, Dateline began a year long hidden-camera investigation on the Indian silk
industry. On 23 June 2002, Dateline alleged, on national television, that Nalli Silk employs
children under the age of 14 in its factories and US companies aid and abet this practice by
buying silk from Nalli Silk and other similar factories. According to the Dateline story, US
companies include well know retailers such as Pottery Barn, Anthropologie, Lord and Taylor,
Nicole Miller, Bloomingdate’s, Pier 1, Discovery Channel Store, Ross-Simons, Josie
Accessories, John-Richard Collection and Tuesday Morning. This segment resulted in at least
one NGO, Free the Slaves, posting the Dateline story. Interestingly, the segment ends with a
recommendation against a boycott.
The human rights and children’s advocates we spoke to do not recommend sanctions or a
boycott of Indian-made silk. They believe it’s more effective—and better for the
children—to put pressure on India’s government to do a better job enforcing child labor
laws. (Hansen, 2002)
Despite the fact that India has several laws to prevent child labor, the reality is that a
child’s income can account for a third of the family’s income. The reality of India’s economy is
stark and the issue of child labor cannot be seen in the same context that it is in the United States.


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