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Advice to Practitioners: A Review of the Popular Press Literature on Planned Change Communication
Unformatted Document Text:  Advice to Practitioners - 34 Table 2: Themes Concerning Nature of Change Theme # Description Authors Byproduct of Modern Life 9 Modernity – especially globalization and technology – means that change is the norm Belasco (1991) Cameron & Quinn (1999) Conner (1992) Davidson (2002) Heller (1998) Hesslebeing & Johnston (2002) Holman & Devane (1999) Kotter (1996) Oakley & Krug (1991) Ubiquitous/Inevitable 8 Change happens and cannot be avoided Collins (2001) Conner (1992) Duck (2001) Dupuy (2002) Johnson (1998) Magruder Watkins & Mohr (2001) Maurer (1996) Oakley & Krug (1991) Necessary Survival Mechanism 7 Organizations must change or perish Brandt (1996) Bridges (1991) Carter, Giber & Goldsmith (2001) Collins (2001) Heller (1998) Hesslebeing & Johnston (2002) Oakley & Krug (1991) Mysterious or Dangerous 6 Change is ambiguous and can pose a threat to organizations Cameron & Quinn (1999) Conner (1992) Davidson (2002) Duck (2001) Maurer (1996) Pritchett & Pound Decision 3 Organizational leaders consciously decide to alter an aspect of the organization Davidson(2002) Eckes (2001) Senge, Kleiner, Roberts, Ross, Roth & Smith (1999)

Authors: Lewis, Laurie., Stephens, Keri., Schmisseur, Amy. and Weir, Kathleen.
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Advice to Practitioners - 34
Table 2: Themes Concerning Nature of Change

Theme #
Description Authors
Byproduct of
Modern Life
9
Modernity – especially
globalization and
technology – means that
change is the norm
Belasco (1991)
Cameron & Quinn (1999)
Conner (1992)
Davidson (2002)
Heller (1998)
Hesslebeing & Johnston
(2002)
Holman & Devane (1999)
Kotter (1996)
Oakley & Krug (1991)
Ubiquitous/Inevitable
8
Change happens and cannot
be avoided
Collins (2001)
Conner (1992)
Duck (2001)
Dupuy (2002)
Johnson (1998)
Magruder Watkins & Mohr
(2001)
Maurer (1996)
Oakley & Krug (1991)
Necessary Survival
Mechanism
7
Organizations must change
or perish
Brandt (1996)
Bridges (1991)
Carter, Giber & Goldsmith
(2001)
Collins (2001)
Heller (1998)
Hesslebeing & Johnston
(2002)
Oakley & Krug (1991)
Mysterious or
Dangerous
6
Change is ambiguous and
can pose a threat to
organizations
Cameron & Quinn (1999)
Conner (1992)
Davidson (2002)
Duck (2001)
Maurer (1996)
Pritchett & Pound
Decision 3
Organizational
leaders
consciously decide to alter
an aspect of the organization
Davidson(2002)
Eckes (2001)
Senge, Kleiner, Roberts,
Ross, Roth & Smith (1999)


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