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Assessing the Reliability and Validity of the Generalized Ethnocentrism Scale
Unformatted Document Text:  Assessing Reliability 20 Neuliep, J.W., Chaudoir, M., & McCroskey, J.C., (2001). A cross-cultural comparison of ethnocentrism among Japanese and United States College Students. Communication Research Reports, 18, 137-146. Neuliep, J.W., & McCroskey, J.C. (2001) The influence of ethnocentrism on perceptions of interviewee attractiveness, credibility, and socio-communicative style. Paper presented at the annual convention of the International Communication Association, Washington, DC. Neuliep, J. W., & McCroskey, J. C. (1997). The development of a US and generalized ethnocentrism scale. Communication Research Reports, 14, 385-398. Nunnally, J.C. (1978). Psychometric theory. New York: McGraw-Hill. Park, H.S., & Levine, T.R. (1999). The theory of reasoned action and self-construal: Evidence from three cultures. Communication Monographs, 66, 199-218. Rogers, E. M., & Steinfatt, T. M. (1999). Intercultural communication, Prospect Heights, IL: Waveland. Sharma, S., Shimp, T. A., & Shin, J. (1995). Consumer ethnocentrism: A test of antecedents and moderators. Journal of the Academy of Marketing Science, 23, 26-28. Shimp, T.A., & Sharma, S. (1987). Consumer ethnocentrism: Construction and validation of the CETSCALE. Journal of Marketing Research, 24, 280-289. Singelis, T.M., (1994). The measurement of independent and interdependent self-consruals. Personality and social psychology bulletin, 20, 580-591. Star, N.S. (2000). The effects of international student exchange programs on ethnocentrism and ethnonationalism. Unpublished master’s thesis. Pepperdine University, Malibu, CA.

Authors: Neuliep, James W..
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Assessing Reliability
20
Neuliep, J.W., Chaudoir, M., & McCroskey, J.C., (2001). A cross-cultural comparison of
ethnocentrism among Japanese and United States College Students. Communication
Research Reports, 18, 137-146.
Neuliep, J.W., & McCroskey, J.C. (2001) The influence of ethnocentrism on perceptions of
interviewee attractiveness, credibility, and socio-communicative style. Paper presented at
the annual convention of the International Communication Association, Washington, DC.
Neuliep, J. W., & McCroskey, J. C. (1997). The development of a US and generalized
ethnocentrism scale. Communication Research Reports, 14, 385-398.
Nunnally, J.C. (1978). Psychometric theory. New York: McGraw-Hill.
Park, H.S., & Levine, T.R. (1999). The theory of reasoned action and self-construal: Evidence
from three cultures. Communication Monographs, 66, 199-218.
Rogers, E. M., & Steinfatt, T. M. (1999). Intercultural communication, Prospect Heights, IL:
Waveland.

Sharma, S., Shimp, T. A., & Shin, J. (1995). Consumer ethnocentrism: A test of antecedents and
moderators. Journal of the Academy of Marketing Science, 23, 26-28.
Shimp, T.A., & Sharma, S. (1987). Consumer ethnocentrism: Construction and validation of the
CETSCALE. Journal of Marketing Research, 24, 280-289.
Singelis, T.M., (1994). The measurement of independent and interdependent self-consruals.
Personality and social psychology bulletin, 20, 580-591.

Star, N.S. (2000). The effects of international student exchange programs on ethnocentrism and
ethnonationalism. Unpublished master’s thesis. Pepperdine University, Malibu, CA.


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