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For whom is a picture worth a thousand words? How does the visualizing cognitive style affect processing of news photos?
Unformatted Document Text:  Processing of news photos 26 Appendix A: Visualizer and Verbalizer cognitive style questions Verbal Items: 1. I enjoy doing work that requires the use of words.* 2. I enjoy learning new words.* 3. I can easily think of synonyms for words.* 4. I read rather slowly. 5. I prefer to read instructions about how to do something rather than have someone show me. 6. I have a better than average fluency in using words.* 7. I spend little time attempting to increase my vocabulary.* 8. I dislike word games like crossword puzzles. 9. I dislike looking up words in dictionaries.* 10. I have a hard time remembering the words to songs. Visual Items 1. I don’t believe that anyone can think in terms of mental photos. 2. I find illustrations or diagrams help me when I am reading. 3. I have a hard time making a “mental photo” of a place that I've only been to a few times.* 4. I seldom use diagrams to explain things.* 5. I like newspaper articles that have photos. 6. I don't like maps or diagrams in books.* 7. When I read books with maps in the, I refer to the maps a lot.* 8. The old saying “A photo is worth a thousand words” is certainly true for me. 9. I have always disliked jigsaw puzzles. 10. I find maps helpful in finding my way around a new city.* *Items used in final scales.

Authors: Mendelson, Andrew.
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Processing of news photos
26
Appendix A: Visualizer and Verbalizer cognitive style questions

Verbal Items:

1. I enjoy doing work that requires the use of words.*
2. I enjoy learning new words.*
3. I can easily think of synonyms for words.*
4. I read rather slowly.
5. I prefer to read instructions about how to do something rather than have someone
show me.
6. I have a better than average fluency in using words.*
7. I spend little time attempting to increase my vocabulary.*
8. I dislike word games like crossword puzzles.
9. I dislike looking up words in dictionaries.*
10. I have a hard time remembering the words to songs.

Visual Items

1. I don’t believe that anyone can think in terms of mental photos.
2. I find illustrations or diagrams help me when I am reading.
3. I have a hard time making a “mental photo” of a place that I've only been to a few
times.*
4. I seldom use diagrams to explain things.*
5. I like newspaper articles that have photos.
6. I don't like maps or diagrams in books.*
7. When I read books with maps in the, I refer to the maps a lot.*
8. The old saying “A photo is worth a thousand words” is certainly true for me.
9. I have always disliked jigsaw puzzles.
10. I find maps helpful in finding my way around a new city.*
*Items used in final scales.


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