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Effective Computer-mediated Communication Using Hypertext: Introducing Expanding Hypertext--Are They Adventurous?

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Abstract:

The purpose of this study was to investigate how text formats affect a userís preference for, disorientation with, and comfort level based on his or her adventurous tendency. An experimental study (a post-test only group), evaluating three variations of computer text formats, was conducted in which two hundred one college students participated. A new hybrid hypertext, expanding hypertext, was introduced and investigated in this study. The participants liked the paged hypertext best, the expanding hypertext second, and the scorlling text third. The participantsí adventurousness exhibited an interaction with the text formats on the participantsí disorientation.

Most Common Document Word Stems:

hypertext (187), text (95), communic (91), comput (87), read (86), effect (83), present (82), particip (75), use (74), adventur (63), individu (58), mediat (57), format (56), inform (55), disorient (53), computer-medi (53), style (51), differ (50), expand (43), m (42), page (39),

Author's Keywords:

computer-mediated communication, hypertext, tailored communication, disorientation, expanding hypertext
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Association:
Name: International Communication Association
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http://www.icahdq.org


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URL: http://www.allacademic.com/meta/p111658_index.html
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MLA Citation:

Lee, Moon. "Effective Computer-mediated Communication Using Hypertext: Introducing Expanding Hypertext--Are They Adventurous?" Paper presented at the annual meeting of the International Communication Association, Marriott Hotel, San Diego, CA, May 27, 2003 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p111658_index.html>

APA Citation:

Lee, M. J. , 2003-05-27 "Effective Computer-mediated Communication Using Hypertext: Introducing Expanding Hypertext--Are They Adventurous?" Paper presented at the annual meeting of the International Communication Association, Marriott Hotel, San Diego, CA Online <.PDF>. 2009-05-26 from http://www.allacademic.com/meta/p111658_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: The purpose of this study was to investigate how text formats affect a userís preference for, disorientation with, and comfort level based on his or her adventurous tendency. An experimental study (a post-test only group), evaluating three variations of computer text formats, was conducted in which two hundred one college students participated. A new hybrid hypertext, expanding hypertext, was introduced and investigated in this study. The participants liked the paged hypertext best, the expanding hypertext second, and the scorlling text third. The participantsí adventurousness exhibited an interaction with the text formats on the participantsí disorientation.

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Document Type: .PDF
Page count: 34
Word count: 8652
Text sample:
Effective Computer-mediated Communication Using Hypertext 1 Effective Computer-mediated Communication Using Hypertext: Introducing Expanding Hypertext--Are They Adventurous? Effective Computer-mediated Communication Using Hypertext 2 Effective Computer-mediated Communication Using Hypertext: Introducing Expanding Hypertext‚ÄĒAre They Adventurous? The purpose of this study was to investigate how text formats affect a user‚Äôs preference for disorientation with and comfort level based on his or her adventurous tendency. An experimental study (a post-test only group) evaluating three variations of computer text formats was conducted in which two
J. (1985). Selective exposure to communication. Hillsdale NJ: Lawrence Erlbaum Associates. Zuckerman M. (1971). Dimensions of sensation seeking Journal of Consulting and Clinical Psychology 36(1) 45-52. Zuckerman M. (1979). Sensation seeking: Beyond the optimal level of arousal. Hillsdale NJ: Lawrence Erlbaum. Zuckerman M. (1990). The psychophysiology of sensation seeking Journal of Personality 58(1) 313-345. Zuckerman M. (1994). Behavioral expression and biosocial bases of sensation seeking. New York: Cambridge University Press. Zuckerman M. Persky H. Hopkins T.R. Murtaugh T. Basu


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