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Bridging Offline and Online Community: Toward A Networked Community Communication Model
Unformatted Document Text:  Bridging Offline and Online Community ZX Table. A Networked Community Communication Model Communication Pattern Social Context Face to Face Communication & Personal Media Communication Mass Media Mediated Communication Computer Mediated Communication Networked Communication Time and Space Time-space localization Synchronous/Asynchronous Physical space Time-space distanciation Synchronous Mass media mediated space Time-space compression Synchronous/Asynchronous Computer-mediated space Time-space flexibility Synchronous/Asynchronous All spaces Social Change Pre-modernization -Personalization -Localization Modernization -Industrialization -Urbanization -Bureaucratization -Capitalism Post-modernization -Personalization & Fragmentation -Post-industrialization -Information Society -Global Capitalism & Globalization Modernization Post-modernization Social Relationship Primary Secondary & Tertiary Tertiary & Quaternary All relationship Network Structure Interpersonal network Organizational network Local network Local power and market Regional network National network National power and market Local, regional computer network National, global computer network Global power and market All online & offline network Local, regional, national, global network Power and market Community Level Family, Kinship, Neighborhood Rural village, town Local City, State, Nation Regional, National Family website, MUD, Usenet newsgroup Common interests Group Local, regional, National, global website All level Communication Medium Interpersonal talk(F2F) Town hall meeting Telephone, letter Newsletter Local, Regional, and national newspaper and TV Alternative news media Public media WWW, Internet (email, BBS discussion, chatting, MUD, newsgroup) F2F Personal media(email, letter etc) Mass media Internet, WWW

Authors: Nah, Seungahn.
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Bridging Offline and Online Community
ZX
Table. A Networked Community Communication Model
Communication Pattern
Social Context
Face to Face Communication &
Personal Media Communication
Mass Media
Mediated Communication
Computer Mediated
Communication
Networked Communication
Time and Space
Time-space localization
Synchronous/Asynchronous
Physical space
Time-space distanciation
Synchronous
Mass media mediated space
Time-space compression
Synchronous/Asynchronous
Computer-mediated space
Time-space flexibility
Synchronous/Asynchronous
All spaces
Social Change
Pre-modernization
-Personalization
-Localization
Modernization
-Industrialization
-Urbanization
-Bureaucratization
-Capitalism
Post-modernization
-Personalization & Fragmentation
-Post-industrialization
-Information Society
-Global Capitalism & Globalization
Modernization
Post-modernization
Social Relationship
Primary
Secondary & Tertiary
Tertiary & Quaternary
All relationship
Network Structure
Interpersonal network
Organizational network
Local network
Local power and market
Regional network
National network
National power and market
Local, regional computer network
National, global computer network
Global power and market
All online & offline network
Local,
regional,
national,
global
network
Power and market
Community Level
Family, Kinship, Neighborhood
Rural village, town
Local
City, State, Nation
Regional, National
Family website, MUD,
Usenet newsgroup
Common interests Group
Local, regional, National, global website
All level
Communication Medium
Interpersonal talk(F2F)
Town hall meeting
Telephone, letter
Newsletter
Local,
Regional,
and
national newspaper and TV
Alternative news media
Public media
WWW, Internet
(email, BBS discussion, chatting, MUD,
newsgroup)
F2F
Personal media(email, letter
etc)
Mass media
Internet, WWW


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