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'Creating My Own Cultural Bubble': Cultural Consumption of Japanese Spirituality in Anime
Unformatted Document Text:  G Y\G though they are interested in anime’s spirituality, this might not be the only reason for their love of anime. I would like to suggest that this religious aspect is an element contributing to the explanation of “cultural difference” between Japan and America that has been much claimed (e.g., Napier, 2001; Newitz, 1995; Levi, 1996). Public as well as academic discourses on anime tend to be concentrated in the difference between anime and the animation, general popular culture of the U.S. In this vein, disaffection of the American younger generation against the mainline popular culture is often used to explain its phenomenal popularity. The religious account would contribute to the increase of the explanatory power of the difference discourse because the religious aspect in anime is one of the most distinctive differences from American way of representing religious realms.

Authors: Park, Jin Kyu.
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G
Y\G
though they are interested in anime’s spirituality, this might not be the only reason for their
love of anime. I would like to suggest that this religious aspect is an element contributing to
the explanation of “cultural difference” between Japan and America that has been much
claimed (e.g., Napier, 2001; Newitz, 1995; Levi, 1996). Public as well as academic
discourses on anime tend to be concentrated in the difference between anime and the
animation, general popular culture of the U.S. In this vein, disaffection of the American
younger generation against the mainline popular culture is often used to explain its
phenomenal popularity. The religious account would contribute to the increase of the
explanatory power of the difference discourse because the religious aspect in anime is one
of the most distinctive differences from American way of representing religious realms.


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