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Romance and Risk: Romantic Attraction and Health Risks in the Process of Relationship Formation
Unformatted Document Text:  7 Finally, demographic data as well as a set of questions about romantic partner selection in general were collected. At the end of the process, then, the respondents had selected 15 attributes that they felt were most important in determining the appropriateness of a romantic partner and they had evaluated the individual aspects of these 15 attributes plus the aspects of five additional randomly selected attributes in terms of the health risk and attractiveness of a person possessing each aspect. These additional aspects were added to the evaluation task so that aspects of “unpopular” attributes would still be assessed in terms of risk and attractiveness. Analysis Plan The focus of the analysis is twofold. First, to examine the relative importance of the 36 attributes for initiating a romantic relationship, we focus on the number of times a particular attribute is selected expressed as a percentage of all respondents: this measure is labeled “salience.” The second focus is on the relationship between the attractiveness and risk at the aspect level. We want to know which aspects are especially indicative of risk (or attractiveness) and how, across all the aspects, risk and attractiveness ratings are correlated. Results Salience Table 1 shows the salience of each attribute for the entire sample. Each of the 36 relationship attributes were viewed as one

Authors: Johnson, Brenda., Fishbein, Martin., Hennessy, Michael. and Yzer, Marcus.
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7
Finally, demographic data as well as a set of questions about
romantic partner selection in general were collected. At the end
of the process, then, the respondents had selected 15 attributes
that they felt were most important in determining the
appropriateness of a romantic partner and they had evaluated the
individual aspects of these 15 attributes plus the aspects of five
additional randomly selected attributes in terms of the health
risk and attractiveness of a person possessing each aspect. These
additional aspects were added to the evaluation task so that
aspects of “unpopular” attributes would still be assessed in terms
of risk and attractiveness.
Analysis Plan
The focus of the analysis is twofold. First, to examine the
relative importance of the 36 attributes for initiating a romantic
relationship, we focus on the number of times a particular
attribute is selected expressed as a percentage of all
respondents: this measure is labeled “salience.” The second focus
is on the relationship between the attractiveness and risk at the
aspect level. We want to know which aspects are especially
indicative of risk (or attractiveness) and how, across all the
aspects, risk and attractiveness ratings are correlated.
Results
Salience
Table 1 shows the salience of each attribute for the entire
sample. Each of the 36 relationship attributes were viewed as one


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