All Academic, Inc. Research Logo

Info/CitationFAQResearchAll Academic Inc.
Document

A Longitudinal Time Series Analysis of the Foreign Affairs Issue: Agendas of the President, the Media, the Public
Unformatted Document Text:  Presidential PR efforts and Foreign Policy 19 more quickly than the effect of public opinion on the media. That is, the media and public opinion will affect each other, but the effect of the media on public opinion will take less time than the effect of public opinion on the media. This hypothesis was supported. A two-way relationship was found between public opinion and the media. The cross correlations suggest a causal link. The cross-lagged correlations between public opinion and president (Table 12) or president and news media (Table 13) also revealed significant correlations. Table 11 Cross-lagged Correlations of Media with Public Opinion_____________________________________________________________ Cross Lag Correlation Relationship _____________________________________________________________ -6 .269* Public opinion precedes Media -5 .321* -4 .351* -3 .354* -2 .414* -1 .445* 0 .501* Synchronous 1 .471* Public opinion follows Media 2 .281* 3 .260* 4 .238* 5 .262* 6 .251* _____________________________________________________________ *p < .05 As Table 12 indicates, the strongest significant cross-lagged correlation between television news coverage of the foreign policy and presidential public relations efforts is at the +3 time lag. However, this is a negative correlation. No other correlations between

Authors: Mitrook, Michael.
first   previous   Page 19 of 28   next   last



background image
Presidential PR efforts and Foreign Policy
19
more quickly than the effect of public opinion on the media. That is, the media and
public opinion will affect each other, but the effect of the media on public opinion will
take less time than the effect of public opinion on the media. This hypothesis was
supported. A two-way relationship was found between public opinion and the media.
The cross correlations suggest a causal link.
The cross-lagged correlations between public opinion and president (Table 12) or
president and news media (Table 13) also revealed significant correlations.
Table 11
Cross-lagged Correlations of Media with Public Opinion
_____________________________________________________________
Cross
Lag
Correlation
Relationship
_____________________________________________________________
-6 .269*
Public opinion precedes Media
-5 .321*
-4 .351*
-3 .354*
-2 .414*
-1 .445*
0
.501*
Synchronous
1
.471*
Public opinion follows Media
2
.281*
3
.260*
4
.238*
5
.262*
6
.251*
_____________________________________________________________

*p < .05
As Table 12 indicates, the strongest significant cross-lagged correlation between
television news coverage of the foreign policy and presidential public relations efforts is
at the +3 time lag. However, this is a negative correlation. No other correlations between


Convention
Convention is an application service for managing large or small academic conferences, annual meetings, and other types of events!
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.
Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!
Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!
Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

first   previous   Page 19 of 28   next   last

©2012 All Academic, Inc.