All Academic, Inc. Research Logo

Info/CitationFAQResearchAll Academic Inc.
Document

A Typology of Framing Research: It needs to be tangible
Unformatted Document Text:  A Typology of Framing Research-- 9 and direct the things audiences consider when they think about issues. The first type of framing research results from this concern: the research of consideration-setting effects. This type of research has examined the impact of framing on audience cognitions on the assumption that various cognitive activities would be made in a fundamentally different form depending upon which of public issues are selected and made dominant. The elements the media choose to highlight in covering a public issue would centrally affect its ability to influence public opinion and policy (Edelman, 1993). In other words, “By providing, repeating, and thereby reinforcing words and visual images that reference some ideas but not others, frames work to make some ideas more salient in text, others less so  and others entirely invisible” (Entman, 1991, p. 7). Here is a core question leading to realization of real influence of framing: In which cases do you think that people or groups are quite different in thought or opinion? In addition, in which cases do you think that their thoughts are not negotiable, and unyielding, thereby more likely to give rise to unproductive debate among them. Drake and Donohue (1996) demonstrated that, through analysis of framing patterns (at the interpersonal communication level) across the divorce dispute transcripts, the prospect whether disputants reach substantive agreements in their conflicts is associated with their frame convergence: the authors found broad issue types (factual, interest, value, and relational) dominant in divorce dispute. Factual-based disputes focus on appraisals of reality, what is or what was. Interest-based dispute encompass future desire or aspirations. Value-based dispute concern disagreements over fight and wrong. Finally, relational disputes center around the emotional tie between disputants. Reaching an agreement was facilitated by frame convergence (for example, when both husband and wife discuss problems in the same aspects of issues) otherwise, in frame divergence, productive discussion is lacking.

Authors: Choi, Jinmyung.
first   previous   Page 9 of 32   next   last



background image
A Typology of Framing Research-- 9
and direct the things audiences consider when they think about issues. The first type of framing
research results from this concern: the research of consideration-setting effects.
This type of research has examined the impact of framing on audience cognitions on the
assumption that various cognitive activities would be made in a fundamentally different form
depending upon which of public issues are selected and made dominant. The elements the media
choose to highlight in covering a public issue would centrally affect its ability to influence public
opinion and policy (Edelman, 1993). In other words, “By providing, repeating, and thereby
reinforcing words and visual images that reference some ideas but not others, frames work to
make some ideas more salient in text, others less so
and others entirely invisible” (Entman,
1991, p. 7).
Here is a core question leading to realization of real influence of framing: In which cases
do you think that people or groups are quite different in thought or opinion? In addition, in which
cases do you think that their thoughts are not negotiable, and unyielding, thereby more likely to
give rise to unproductive debate among them. Drake and Donohue (1996) demonstrated that,
through analysis of framing patterns (at the interpersonal communication level) across the
divorce dispute transcripts, the prospect whether disputants reach substantive agreements in their
conflicts is associated with their frame convergence: the authors found broad issue types (factual,
interest, value, and relational) dominant in divorce dispute. Factual-based disputes focus on
appraisals of reality, what is or what was. Interest-based dispute encompass future desire or
aspirations. Value-based dispute concern disagreements over fight and wrong. Finally, relational
disputes center around the emotional tie between disputants. Reaching an agreement was
facilitated by frame convergence (for example, when both husband and wife discuss problems in
the same aspects of issues) otherwise, in frame divergence, productive discussion is lacking.


Convention
Need a solution for abstract management? All Academic can help! Contact us today to find out how our system can help your annual meeting.
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.
Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!
Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!
Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

first   previous   Page 9 of 32   next   last

©2012 All Academic, Inc.