All Academic, Inc. Research Logo

Info/CitationFAQResearchAll Academic Inc.
Document

AN ALTERNATIVE APPROACH TO MEDIA DISPLACEMENT STUDY: SELECTIVE DISPLACEMENT BASED ON THE NEWS CONTENT
Unformatted Document Text:  Media Displacement 14 - TABLE 3 ABOUT HERE – The last research question deals with how Internet dependents are unsatisfied with the older media differently based on different content areas (RQ3). As seen in table 4, the three Internet user groups have different levels of satisfaction with news of the older media. For political news and community news, those who are in the displacement group are the least satisfied among the three groups (F=3.435, p< .05; F=3.841, p< .05). For business and finance news, however, those who are in the complementary group are the least satisfied (F=3.846, p< .05). The results suggest that when people are not satisfied with existing information sources they will seek an alternative or additional information source. - TABLE 4 ABOUT HERE – Discussions The results of three ANOVA render a few important implications with regards to the functional displacement as a result of Internet use. First, about 20% of Internet users displaced their former primary news source with the Internet. Second, more men and younger people than women and older people displaced the older media with the Internet as their primary news source. Third, education and income have a positive relationship with functional displacement. Fourth, those who functionally displaced with the Internet pay less attention to news concerning to local government, region, community, consumer, health, and crime. Fifth, in general, those

Authors: Jeong, Irkwon. and Li, Zhan.
first   previous   Page 14 of 24   next   last



background image
Media Displacement
14
- TABLE 3 ABOUT HERE –
The last research question deals with how Internet dependents are unsatisfied with the
older media differently based on different content areas (RQ3). As seen in table 4, the three
Internet user groups have different levels of satisfaction with news of the older media. For
political news and community news, those who are in the displacement group are the least
satisfied among the three groups (F=3.435, p< .05; F=3.841, p< .05). For business and finance
news, however, those who are in the complementary group are the least satisfied (F=3.846, p<
.05). The results suggest that when people are not satisfied with existing information sources
they will seek an alternative or additional information source.
- TABLE 4 ABOUT HERE –
Discussions
The results of three ANOVA render a few important implications with regards to the
functional displacement as a result of Internet use. First, about 20% of Internet users displaced
their former primary news source with the Internet. Second, more men and younger people than
women and older people displaced the older media with the Internet as their primary news
source. Third, education and income have a positive relationship with functional displacement.
Fourth, those who functionally displaced with the Internet pay less attention to news concerning
to local government, region, community, consumer, health, and crime. Fifth, in general, those


Convention
Convention is an application service for managing large or small academic conferences, annual meetings, and other types of events!
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.
Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!
Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!
Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

first   previous   Page 14 of 24   next   last

©2012 All Academic, Inc.