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AN ALTERNATIVE APPROACH TO MEDIA DISPLACEMENT STUDY: SELECTIVE DISPLACEMENT BASED ON THE NEWS CONTENT
Unformatted Document Text:  Media Displacement 19 Table 2. Summary Data and Analysis of Variance for Demographic Variables by the Type of Influence of Internet Use on Older Media Use Type of influence of Internet use on older media use (n) All the respondents More use Less use About the same use F statistics Age 39.20 (1,094) 36.46 (104) 36.44 (195) 40.24 (795) 7.819*** Education 5.18 (1,101) 4.84 (105) 5.34 (199) 5.19 (797) 4.211* Income 5.36 (953) 5.45 (93) 5.27 (170) 5.37 (690) .310 Female .43 (1,107) .38 (106) .36 (200) .45 (801) 3.585* *** p< .001 ** p< .01 * p<. 05

Authors: Jeong, Irkwon. and Li, Zhan.
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Media Displacement
19
Table 2. Summary Data and Analysis of Variance for Demographic Variables by the Type of
Influence of Internet Use on Older Media Use
Type of influence of Internet use on
older media use (n)
All the
respondents
More use
Less use
About the
same use
F statistics
Age 39.20
(1,094)
36.46 (104) 36.44 (195) 40.24 (795) 7.819***
Education
5.18 (1,101)
4.84 (105)
5.34 (199)
5.19 (797)
4.211*
Income
5.36 (953)
5.45 (93)
5.27 (170)
5.37 (690)
.310
Female
.43 (1,107)
.38 (106)
.36 (200)
.45 (801)
3.585*

*** p< .001
** p< .01
* p<. 05


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