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Factors Influencing Interactivity of Internet Newspapers
Unformatted Document Text:  Factors Influencing Interactivity of Internet Newspapers 23 Table 4 Impact of Newspaper’s Region of Coverage and Ownership on Interactivity of Internet Newspapers Source Sum of Squares df Mean Square F Sig Eta2 Main Effects 103.95 2 51.98 6.10 .00 .11 Region of Coverage 79.86 1 79.86 9.38 .00 .08 Ownership 6.20 1 6.20 0.73 .40 .01 Interaction 3.74 1 3.74 0.44 .51 .00 Residuals 868.90 102 8.52   .89 Total 979.51 105 9.33   1.0

Authors: Qian, Zeng. and Li, Xigen.
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Factors Influencing Interactivity of Internet Newspapers
23
Table 4
Impact of Newspaper’s Region of Coverage and Ownership on
Interactivity of Internet Newspapers
Source
Sum of Squares
df
Mean Square
F
Sig
Eta2
Main Effects
103.95
2
51.98
6.10
.00
.11
Region of Coverage
79.86
1
79.86
9.38
.00
.08
Ownership 6.20
1
6.20
0.73
.40
.01
Interaction 3.74
1
3.74
0.44
.51
.00
Residuals 868.90
102
8.52


.89
Total 979.51
105
9.33


1.0


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