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Have women journalists in Israel really integrated into the profession?
Unformatted Document Text:  3 social reasons (especially the decrease of the average journalist’s salary and the initiation of new hiring contracts). Consequently, few men wanted to remain in the profession or to enter it. At the same time, a special demand for women in the field developed for a number of reasons: greater emphasis was placed on the graphic dimension used in the print media, which was considered more “suitable” to women’s talents; and more importance was given to “soft” writing, often identified as women’s writing. Women as a group were identified as offering additional market potential, and in the interests of reaching a wider female public via special daily sections or weekly supplements targeted at them, women journalists were perceived as better suited to the task. In addition, women themselves were more drawn to the profession as changes such as technological developments made working hours more flexible and hence more convenient, in a way that enabled them to work and to fulfill their social obligations of taking care of the family. The Study Two main reasons led to the focus on print journalism in this study. First, most journalists in Israel both male and female, work in the print media. Second, a study of the print media allows the inclusion of two dimensions that are relevant to the nature of women’s integration into the profession: the type of media organization – national vs. local, and the differentiation between quality and popular newspapers. Method. This study is based on a survey and in-depth interviews. The survey was conducted in 1998, among 471 journalists (283 men and 188 women) 10 employed at ten newspapers: two daily national newspapers and eight local newspapers 11 . In all, 47 semi-structured, in-depth interviews were conducted with 32 women journalists and 15 male journalists, all employed by one of the ten study newspapers. All interviewees were assured of anonymity. Nearly all the interviews were taped and

Authors: Lachover, Einat.
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social reasons (especially the decrease of the average journalist’s salary and the
initiation of new hiring contracts). Consequently, few men wanted to remain in the
profession or to enter it. At the same time, a special demand for women in the field
developed for a number of reasons: greater emphasis was placed on the graphic
dimension used in the print media, which was considered more “suitable” to women’s
talents; and more importance was given to “soft” writing, often identified as women’s
writing. Women as a group were identified as offering additional market potential, and
in the interests of reaching a wider female public via special daily sections or weekly
supplements targeted at them, women journalists were perceived as better suited to the
task. In addition, women themselves were more drawn to the profession as changes such
as technological developments made working hours more flexible and hence more
convenient, in a way that enabled them to work and to fulfill their social obligations of
taking care of the family.
The Study
Two main reasons led to the focus on print journalism in this study. First, most
journalists in Israel both male and female, work in the print media. Second, a study of
the print media allows the inclusion of two dimensions that are relevant to the nature
of women’s integration into the profession: the type of media organization – national
vs. local, and the differentiation between quality and popular newspapers.
Method. This study is based on a survey and in-depth interviews. The survey was
conducted in 1998, among 471 journalists (283 men and 188 women)
10
employed at
ten newspapers: two daily national newspapers and eight local newspapers
11
. In all, 47
semi-structured, in-depth interviews were conducted with 32 women journalists and
15 male journalists, all employed by one of the ten study newspapers. All
interviewees were assured of anonymity. Nearly all the interviews were taped and


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