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An Invisible Leverage in the Adoption of Online Social Support Community
Unformatted Document Text:  Running Head: Invisible Leverage in Adoption of Online Social Support Community 34 Appendix A Sampling procedure of illness support groups In the Yahoo! Groups, there was 10,333 illness support groups in September 2002 (http://dir.groups.yahoo.com/dir/Health___Wellness/Support/Diseases_and_Conditions). 11 The number of total mental illness support groups was 2,111. After excluding the membership only groups, there remained 442 public mental illness supporter groups. To get a random sample of 150 groups, Microsoft Excel was used. First, random numbers ranging from 1 to 442 were generated by the random number generation function in Microsoft Excel. Then, each random number was matched with each public mental group. Third, the names of public mental groups were sorted by the random numbers from the lowest to the highest. Fourth, the 150 groups were selected at intervals of 3 groups. However, some groups had fewer than 2 adopters, and other groups had the archives of postings, which were not accessible temporarily, even though they are public groups. Therefore, these groups were excluded. Finally, there remained 98 mental illness support groups as the final sample for this study. There were 7,333 physical illness support groups and 1,368 uncategorized illness supporter groups. Membership only groups were excluded. As a result, there remained 2,236 public physical illness support groups. Then, through the same process as one for the mental illness support groups, 150 groups were selected at intervals of 14 groups. After excluding the groups that had fewer than 2 adopters and those in which archives were not accessible, 94 groups were remained as the final sample of physical illness supporter groups. 11 Yahoo changed the format of their groups’ category in October 2002. As a result, the current name for the illness support groups is changed into ‘Diseases and Conditions’.

Authors: Yun, Haejin., Park, Songyi. and Kim, Hee-Jung.
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Running Head: Invisible Leverage in Adoption of Online Social Support Community
34
Appendix A
Sampling procedure of illness support groups
In the Yahoo! Groups, there was 10,333 illness support groups in September 2002
(http://dir.groups.yahoo.com/dir/Health___Wellness/Support/Diseases_and_Conditions).
11
The number of total mental illness support groups was 2,111. After excluding the membership only
groups, there remained 442 public mental illness supporter groups. To get a random sample of 150
groups, Microsoft Excel was used.
First, random numbers ranging from 1 to 442 were generated by the random number generation
function in Microsoft Excel. Then, each random number was matched with each public mental group.
Third, the names of public mental groups were sorted by the random numbers from the lowest to the
highest. Fourth, the 150 groups were selected at intervals of 3 groups. However, some groups had fewer
than 2 adopters, and other groups had the archives of postings, which were not accessible temporarily,
even though they are public groups. Therefore, these groups were excluded. Finally, there remained 98
mental illness support groups as the final sample for this study.
There were 7,333 physical illness support groups and 1,368 uncategorized illness supporter
groups. Membership only groups were excluded. As a result, there remained 2,236 public physical illness
support groups. Then, through the same process as one for the mental illness support groups, 150 groups
were selected at intervals of 14 groups. After excluding the groups that had fewer than 2 adopters and
those in which archives were not accessible, 94 groups were remained as the final sample of physical
illness supporter groups.
11
Yahoo changed the format of their groups’ category in October 2002. As a result, the current name for the illness
support groups is changed into ‘Diseases and Conditions’.


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