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Four Perspectives on the Role of Fear in Persuasion
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Four Perspectives on . . .
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Witte, K., & Allen, M. (2000). A meta-analysis of fear appeals: Implications for public
health campaigns. Health Education and Behavior, 27, 591-615.
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| | Authors: Dillard, James. and Anderson, Jason. |
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Four Perspectives on . . .
31
Witte, K., & Allen, M. (2000). A meta-analysis of fear appeals: Implications for public
health campaigns. Health Education and Behavior, 27, 591-615.
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