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Businessmen, Partisans and Oligarchs: Political Control, News Production Philosophies And Partisan Bias In Mexican Television News
Unformatted Document Text:  14 As the first set of comparisons in Table 1 shows, coverage of the three main parties was relatively even on programs broadcast by the main networks from Mexico City. On average, the PRI received approximately 15.5% less coverage on these stations than it did on other programs, while the AC did moderately better. In keeping with the main networks’ conservative reputations, the Left received approximately the same amount of attention as on the provincial broadcasters, with slightly more than one-fifth of partisan coverage. In terms of the AM’s share of coverage of the three main parties, however, it did better in the capital than in the provinces, where much less attention was devoted to the minor parties. The results are generally similar when we include all stations owned by the main networks (whether in the provinces or the capital), though less pronounced: Fox’s coalition tended to do better and the PRI substantially worse. State-owned stations, by contrast, were rather biased against the center-right. The AC’s share of election-related airtime on Mexico’s state broadcasters averaged only 19.6% – less than the AM’s and less than one half that of the PRI. The PRI tended to perform better than on private stations, but not by a dramatic amount Table 1 also reports coverage according to which party controlled the state from which the broadcasts emanated. 21 Here, the results are largely what one might expect. The old ruling party, for instance, was granted approximately 12% more airtime in the states where it controlled the governorship. Most of this coverage came at the expense of the PRI’s main adversary in 2000, rather than the Left. In PAN-led states, Fox’s coalition did better, but it still trailed the PRI. The PRD received very little coverage in PAN-dominated states, many of which were 21 States governed by an opposition grand coalition were categorized according to which party dominated that coalition. Thus, Nayarit was treated as a PAN-governed state.

Authors: Hughes, Sallie. and Lawson, Chappell.
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14
As the first set of comparisons in Table 1 shows, coverage of the three main parties was
relatively even on programs broadcast by the main networks from Mexico City. On average, the
PRI received approximately 15.5% less coverage on these stations than it did on other programs,
while the AC did moderately better. In keeping with the main networks’ conservative
reputations, the Left received approximately the same amount of attention as on the provincial
broadcasters, with slightly more than one-fifth of partisan coverage. In terms of the AM’s share
of coverage of the three main parties, however, it did better in the capital than in the provinces,
where much less attention was devoted to the minor parties. The results are generally similar
when we include all stations owned by the main networks (whether in the provinces or the
capital), though less pronounced: Fox’s coalition tended to do better and the PRI substantially
worse.
State-owned stations, by contrast, were rather biased against the center-right. The AC’s
share of election-related airtime on Mexico’s state broadcasters averaged only 19.6% – less than
the AM’s and less than one half that of the PRI. The PRI tended to perform better than on
private stations, but not by a dramatic amount
Table 1 also reports coverage according to which party controlled the state from which
the broadcasts emanated.
21
Here, the results are largely what one might expect. The old ruling
party, for instance, was granted approximately 12% more airtime in the states where it controlled
the governorship. Most of this coverage came at the expense of the PRI’s main adversary in
2000, rather than the Left. In PAN-led states, Fox’s coalition did better, but it still trailed the
PRI. The PRD received very little coverage in PAN-dominated states, many of which were
21
States governed by an opposition grand coalition were categorized according to which party dominated that
coalition. Thus, Nayarit was treated as a PAN-governed state.


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