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Affective-News Theory: Effects of Narrative Structure on Suspense, Curiosity, and Enjoyment While Reading News and Novels
Unformatted Document Text:  News Narratives 18 uniformly for all texts, indicated by a lack of an interaction. For the information evaluation, the three texts were rated equally high. Again, an interaction effect (F(2,260) = 2.58, p = .049) indicated differences in the effect of the narrative structure on the evaluation. However, the information evaluation was consistently lower for the linear structure, although this effect varied in strength for the various texts (p = .061, p = .017, p = .001). Effects of Authenticity Pilot study. Suspense and curiosity ratings were subjected to an analyses of variance with narrative structure and authenticity as independent factors. Except for the main effect of narrative structure on curiosity as reported above no other effects or interactions proved to be significant (F < 1 for three effects, the remaining with F < 1.6). Main experiment. Analyses of variance with narrative structure and authenticity as independent factors were conducted to investigate its impact on readers’ responses as dependent measures. Besides the main effects of narrative structure on suspense, curiosity, reading enjoyment, and information evaluation, as reported above, no other effects or interactions proved to be significant (F < 1 for six effects, the remaining two with F < 1.6) (see also Figure 4). Discussion Effects of narrative structure and of authenticity on suspense, curiosity, and reading enjoyment were investigated in a pilot study, a pretest, and a main experiment with 311 respondents taken together. A questionnaire developed to measure suspense and curiosity, as well as information evaluation repeatedly substantiated the discriminant validity of these dimensions. As hypothesized, linear narrative structures evoked more suspense than either narrative structures with omission (H 1 ) or the ’inverted pyramid’ format (H 2 ). Reading texts in this structure was considered more enjoyable than reading text in the typical news structure, the ’inverted pyramid’ (H 3 ). Curiosity responses were most intense in reaction to narrative structures with omission, in that curiosity for these structures were significantly higher than that for linear narrative structures (H 4 ) and, marginally significantly higher

Authors: Knobloch, Silvia. and Carpentier, Francesca.
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News Narratives 18
uniformly for all texts, indicated by a lack of an interaction. For the information evaluation, the three
texts were rated equally high. Again, an interaction effect (F(2,260) = 2.58, p = .049) indicated
differences in the effect of the narrative structure on the evaluation. However, the information
evaluation was consistently lower for the linear structure, although this effect varied in strength for the
various texts (p = .061, p = .017, p = .001).
Effects of Authenticity
Pilot study. Suspense and curiosity ratings were subjected to an analyses of variance with
narrative structure and authenticity as independent factors. Except for the main effect of narrative
structure on curiosity as reported above no other effects or interactions proved to be significant (F < 1
for three effects, the remaining with F < 1.6).
Main experiment. Analyses of variance with narrative structure and authenticity as independent
factors were conducted to investigate its impact on readers’ responses as dependent measures. Besides
the main effects of narrative structure on suspense, curiosity, reading enjoyment, and information
evaluation, as reported above, no other effects or interactions proved to be significant (F < 1 for six
effects, the remaining two with F < 1.6) (see also Figure 4).
Discussion
Effects of narrative structure and of authenticity on suspense, curiosity, and reading enjoyment
were investigated in a pilot study, a pretest, and a main experiment with 311 respondents taken
together. A questionnaire developed to measure suspense and curiosity, as well as information
evaluation repeatedly substantiated the discriminant validity of these dimensions. As hypothesized,
linear narrative structures evoked more suspense than either narrative structures with omission (H
1
) or
the ’inverted pyramid’ format (H
2
). Reading texts in this structure was considered more enjoyable than
reading text in the typical news structure, the ’inverted pyramid’ (H
3
). Curiosity responses were most
intense in reaction to narrative structures with omission, in that curiosity for these structures were
significantly higher than that for linear narrative structures (H
4
) and, marginally significantly higher


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