Citation

W.L. Mackenzie King: Rockefeller's Other Public Relations Counselor

Abstract | Word Stems | Keywords | Association | Citation | Get this Document | Similar Titles




STOP!

You can now view the document associated with this citation by clicking on the "View Document as HTML" link below.

View Document as HTML:
Click here to view the document

Abstract:

This study profiles William Lyon Mackenzie King's role as a counselor to John D. Rockefeller Jr. in the aftermath of the bitter 1913-1914 Colorado coal strike. Mackenzie King-not his more recognized counterpart, publicist Ivy Lee-provided many of the modern public relations ideas that Rockefeller eventually adopted to alleviate tensions and improve labor relations. These included the development of the Colorado Industrial Representation Plan, a prototype company union structure that was designed to facilitate employee communications. Mackenzie King, who later served 22 years as prime minister of Canada, also advised Rockefeller on a wide range of public relations activities, including testimony before government hearings, meetings with union leaders, community philanthropy in Colorado, and Rockefeller's historic visit to Colorado in September-October 1915.

Most Common Document Word Stems:

king (255), rockefel (204), jr (119), industri (104), p (99), cit (95), op (95), relat (90), jdr (86), public (84), w.l.m (83), colorado (72), diari (59), 1915 (57), labor (56), union (51), lee (51), mackenzi (48), would (47), also (47), work (46),

Author's Keywords:

W.L. Mackenzie King, J.D. Rockefeller, Jr., Colorado coal strike, 1913-14, issues management, crisis management, public relations counsel, labor relations
Convention
All Academic Convention is the premier solution for your association's abstract management solutions needs.
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

Association:
Name: International Communication Association
URL:
http://www.icahdq.org


Citation:
URL: http://www.allacademic.com/meta/p112339_index.html
Direct Link:
HTML Code:

MLA Citation:

Hallahan, Kirk. "W.L. Mackenzie King: Rockefeller's Other Public Relations Counselor" Paper presented at the annual meeting of the International Communication Association, Marriott Hotel, San Diego, CA, May 27, 2003 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p112339_index.html>

APA Citation:

Hallahan, K. , 2003-05-27 "W.L. Mackenzie King: Rockefeller's Other Public Relations Counselor" Paper presented at the annual meeting of the International Communication Association, Marriott Hotel, San Diego, CA Online <.PDF>. 2009-05-26 from http://www.allacademic.com/meta/p112339_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: This study profiles William Lyon Mackenzie King's role as a counselor to John D. Rockefeller Jr. in the aftermath of the bitter 1913-1914 Colorado coal strike. Mackenzie King-not his more recognized counterpart, publicist Ivy Lee-provided many of the modern public relations ideas that Rockefeller eventually adopted to alleviate tensions and improve labor relations. These included the development of the Colorado Industrial Representation Plan, a prototype company union structure that was designed to facilitate employee communications. Mackenzie King, who later served 22 years as prime minister of Canada, also advised Rockefeller on a wide range of public relations activities, including testimony before government hearings, meetings with union leaders, community philanthropy in Colorado, and Rockefeller's historic visit to Colorado in September-October 1915.

Get this Document:

Find this citation or document at one or all of these locations below. The links below may have the citation or the entire document for free or you may purchase access to the document. Clicking on these links will change the site you're on and empty your shopping cart.

Associated Document Available Access Fee All Academic Inc.

Document Type: .PDF
Page count: 43
Word count: 14597
Text sample:
W.L. Mackenzie King: Rockefeller’s Other Public Relations Counselora Abstract: This study profiles William Lyon Mackenzie King’s role as a counselor to John D. Rockefeller Jr. in the aftermath of the bitter 1913-1914 Colorado coal strike. Mackenzie King—not his more recognized counterpart publicist Ivy Lee—provided many of the modern public relations ideas that Rockefeller eventually adopted to alleviate tensions and improve labor relations. These included the development of the Colorado Industrial Representation Plan a prototype company union structure that was
The Age of Mackenzie King op. cit. p. 200. [152] H.S. Ferns B. Ostry The Age of Mackenzie King ibid. p. 215. [153] King’s work is still cited by writers in Canada. See Larry Wolf Labour in politics CBC News Online Ontario 1999 Elections May 12 1999. http:// cbc.ca/elections/ontario199/analysis_zolf_labor_0512.shtml. Accessed August 2002. [154] J.E. Grunig and T. Hunt Managing Public Relations Holt Rinehart Winston Fort Worth Texas 1984. See also D. Wilcox G. Cameron P. Ault W. Agee Public


Similar Titles:
Public Relations in Ghana: Work-Related Cultural Values and Public Relations Models

Explaining Away Contested Terrain: The News Industry’s Public Relations Campaign Against Craft Unionism

Labor's 'New Star': Wisconsin's Public Sector Labor Statute and the Transformation of American Labor Relations

Planning Media Strategy vs. Planning Parties: Public Relations Portrayals in Television


 
All Academic, Inc. is your premier source for research and conference management. Visit our website, www.allacademic.com, to see how we can help you today.