Citation

Testing for Invariant Causal Structure of Organization-Public Relationships and Organizational Reputation: Multiple-Group Analyses of Profit and Nonprofit Organizations

Abstract | Word Stems | Keywords | Association | Citation | Get this Document | Similar Titles




STOP!

You can now view the document associated with this citation by clicking on the "View Document as HTML" link below.

View Document as HTML:
Click here to view the document

Abstract:

The purpose of the present study is to test the similarity of causal structure among factors, in Yang and J. Grunig’s (2003) model of public cognition, across different types of organizations. For this purpose, the researcher conducted the secondary data analysis of the data used in Yang and J. Grunig’s (2003) study with focusing on each of an organization from the profit and the nonprofit sector for testing multiple-group analyses. The results of the study suggest that most paths among factors in the model are statistically invariant across different types of organizations studied.

Most Common Document Word Stems:

public (167), organ (150), relationship (123), reput (96), model (82), organiz (77), j (74), relat (64), grunig (62), studi (60), attitud (53), perform (53), group (48), measur (46), multipl (45), constraint (41), test (41), multiple-group (41), structur (40), organization-publ (40), p (40),

Author's Keywords:

Organization-public Relationships, Reputations, Public Attitudes, Cognition, Multiple-Group Analysis
Convention
All Academic Convention makes running your annual conference simple and cost effective. It is your online solution for abstract management, peer review, and scheduling for your annual meeting or convention.
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

Association:
Name: International Communication Association
URL:
http://www.icahdq.org


Citation:
URL: http://www.allacademic.com/meta/p113012_index.html
Direct Link:
HTML Code:

MLA Citation:

Yang, SungUn. "Testing for Invariant Causal Structure of Organization-Public Relationships and Organizational Reputation: Multiple-Group Analyses of Profit and Nonprofit Organizations" Paper presented at the annual meeting of the International Communication Association, New Orleans Sheraton, New Orleans, LA, May 27, 2004 <Not Available>. 2009-05-26 <http://www.allacademic.com/meta/p113012_index.html>

APA Citation:

Yang, S. , 2004-05-27 "Testing for Invariant Causal Structure of Organization-Public Relationships and Organizational Reputation: Multiple-Group Analyses of Profit and Nonprofit Organizations" Paper presented at the annual meeting of the International Communication Association, New Orleans Sheraton, New Orleans, LA Online <.PDF>. 2009-05-26 from http://www.allacademic.com/meta/p113012_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: The purpose of the present study is to test the similarity of causal structure among factors, in Yang and J. Grunig’s (2003) model of public cognition, across different types of organizations. For this purpose, the researcher conducted the secondary data analysis of the data used in Yang and J. Grunig’s (2003) study with focusing on each of an organization from the profit and the nonprofit sector for testing multiple-group analyses. The results of the study suggest that most paths among factors in the model are statistically invariant across different types of organizations studied.

Get this Document:

Find this citation or document at one or all of these locations below. The links below may have the citation or the entire document for free or you may purchase access to the document. Clicking on these links will change the site you're on and empty your shopping cart.

Associated Document Available Access Fee All Academic Inc.

Document Type: .PDF
Page count: 33
Word count: 7255
Text sample:
ICA-12-11026 1 Running head: ICA-12-11026 Testing for Invariant Causal Structure of Organization-Public Relationships and Organizational Reputation: Multiple-Group Analyses of Profit and Nonprofit Organizations (ICA-12-11026) ICA-12-11026 2 Testing for Invariant Causal Structure of Organization-Public Relationships and Organizational Reputation: Multiple-Group Analyses of Profit and Nonprofit Organizations The purpose of the present study is to test the similarity of causal structure among factors in Yang and J. Grunig’s (2003) model of public cognition across different types of organizations. For this purpose the
OPR 0.658 .378* 0.122 .085* .491* .720* Public Attitudes Familiarity Reputation .053/.158* 0.041 0.994 e_r Figure 2 Path Diagram of Multiple-Group Structural Model with Constraints Chi-Square = 82.191 df = 36 p = .001 CFI = .970 SRMR = .048 RMSEA = .047 C. I. = (.033 .060) Note. * p < .05 except the noted path all paths are invariant at p < .05 See the rest of path coefficients for KNRC at Table 7


Similar Titles:
Examining the Longitudinal Relationship between Organizational Prestige and Corporate Financial Performance Using Structural Equation Modeling

Relational Approach to Public Diplomacy: Testing Applicability of Organization-Public Relationship Measures Between the U.S. Embassy in Seoul and South Korean College Students

Legitimacy, Public Relations, and Media Access: Proposing and Testing Media Access Model with Stem Cell and Cloning Organizations


 
All Academic, Inc. is your premier source for research and conference management. Visit our website, www.allacademic.com, to see how we can help you today.