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Gender Bending: Effects of Strategies in Candidate Websites
Unformatted Document Text:  1 Gender Bending: Effects of Strategies in Candidate Websites* Draft Chapter from, “Gender Bending: Candidate Strategy and Voter Response in a Marketing Age,” Ph.D. Thesis Monica C. Schneider Ph.D. Candidate Department of Political Science University of Minnesota 267 19 th Ave S Minneapolis, MN 55455 ## email not listed ## *Paper prepared for delivery at the 2006 Annual Meeting of the American Political Science Association, Philadelphia, PA, August 31 – September 3. I thank Chad Benesh, Christine Esckilsen, Steve Hanson, Sharon Vanorny, and Jon Wittman for website creation, Katie Arnold, Morgan Kavanaugh, Ryan Kopischke, Tasha Phillips, and Catherine Wood for data entry, and James N. Druckman, John L. Sullivan, Kathryn L. Pearson, and Christopher M. Federico for helpful comments and advice. Financial assistance for the experiment was provided by John L. Sullivan, the Center for Political Psychology and the Graduate School, all at the University of Minnesota.

Authors: Schneider, Monica.
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Gender Bending: Effects of Strategies in Candidate Websites*
Draft Chapter from,
“Gender Bending: Candidate Strategy and Voter Response in a Marketing Age,”
Ph.D. Thesis







Monica C. Schneider
Ph.D. Candidate
Department of Political Science
University of Minnesota
267 19
th
Ave S
Minneapolis, MN 55455
## email not listed ##






*Paper prepared for delivery at the 2006 Annual Meeting of the American Political Science Association,
Philadelphia, PA, August 31 – September 3. I thank Chad Benesh, Christine Esckilsen, Steve Hanson, Sharon
Vanorny, and Jon Wittman for website creation, Katie Arnold, Morgan Kavanaugh, Ryan Kopischke, Tasha
Phillips, and Catherine Wood for data entry, and James N. Druckman, John L. Sullivan, Kathryn L. Pearson, and
Christopher M. Federico for helpful comments and advice. Financial assistance for the experiment was provided by
John L. Sullivan, the Center for Political Psychology and the Graduate School, all at the University of Minnesota.


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