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Gauging the Political Effectiveness of the Left Blogoshpere: A Midterm Report Card

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Abstract:

Progressive bloggers propelled by a maturing and growing Internet infrastructure are at the vanguard of efforts to alter American politics and civic engagement by revolutionizing political discourse and establishing an era of progressive politics. But how well are they doing? Little more than a curiosity prior to the last presidential cycle, the Internet emerged as a political force in 2003 with the ascendance of Howard Dean as a viable contender for the Democratic presidential nomination. By 2006, frontline members of the “left blogosphere” were promising to make a difference in the midterm elections. Because Dean ultimately failed in his presidential quest, critics questioned whether online politics could successfully challenge an established political model built around large-dollar campaign contributions, television advertising and high-paid consultants with a model built around small-dollar contributions, hybrid television/Internet messaging, and grassroots Internet-driven activism. The burden of proof rested with the bloggers. This paper will assess the political track record of the left blogosphere by examining a range of measures of electoral effectiveness during the 2006 midterm elections, including candidate recruitment in long-shot congressional races, raising small-dollar contributions from multiple sources, the emergence and success of “hybrid” campaigns employing old and new media, the emergence of a set of “netroots” candidates engaged in online fundraising and communications methods, and electoral success in nonfederal races. Preliminary analysis suggests the left blogosphere has begun to have a noticeable effect on the political process.

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campaign (132), polit (103), candid (101), republican (97), 3 (84), race (84), democrat (74), 2006 (71), 1 (70), 2 (70), 4 (64), internet (62), tier (58), onlin (50), r (49), 5 (49), progress (47), contest (46), netroot (45), d (45), hous (44),

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blog, blogosphere, Congress, elections, progressive politics
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Kerbel, Matthew. "Gauging the Political Effectiveness of the Left Blogoshpere: A Midterm Report Card" Paper presented at the annual meeting of the American Political Science Association, Hyatt Regency Chicago and the Sheraton Chicago Hotel and Towers, Chicago, IL, Aug 30, 2007 <Not Available>. 2011-06-08 <http://www.allacademic.com/meta/p209370_index.html>

APA Citation:

Kerbel, M. R. , 2007-08-30 "Gauging the Political Effectiveness of the Left Blogoshpere: A Midterm Report Card" Paper presented at the annual meeting of the American Political Science Association, Hyatt Regency Chicago and the Sheraton Chicago Hotel and Towers, Chicago, IL Online <PDF>. 2011-06-08 from http://www.allacademic.com/meta/p209370_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: Progressive bloggers propelled by a maturing and growing Internet infrastructure are at the vanguard of efforts to alter American politics and civic engagement by revolutionizing political discourse and establishing an era of progressive politics. But how well are they doing? Little more than a curiosity prior to the last presidential cycle, the Internet emerged as a political force in 2003 with the ascendance of Howard Dean as a viable contender for the Democratic presidential nomination. By 2006, frontline members of the “left blogosphere” were promising to make a difference in the midterm elections. Because Dean ultimately failed in his presidential quest, critics questioned whether online politics could successfully challenge an established political model built around large-dollar campaign contributions, television advertising and high-paid consultants with a model built around small-dollar contributions, hybrid television/Internet messaging, and grassroots Internet-driven activism. The burden of proof rested with the bloggers. This paper will assess the political track record of the left blogosphere by examining a range of measures of electoral effectiveness during the 2006 midterm elections, including candidate recruitment in long-shot congressional races, raising small-dollar contributions from multiple sources, the emergence and success of “hybrid” campaigns employing old and new media, the emergence of a set of “netroots” candidates engaged in online fundraising and communications methods, and electoral success in nonfederal races. Preliminary analysis suggests the left blogosphere has begun to have a noticeable effect on the political process.

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Document Type: PDF
Page count: 30
Word count: 10842
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Gauging the Political Effectiveness of the Left Blogosphere: A Midterm Report Card Matthew R. Kerbel Department of Political Science Villanova University Villanova PA 19085 matthew.kerbel@villanova.edu August 2007 Prepared for delivery at the 2007 Annual Meeting of the American Political Science Association August 30 – September 2 2007 Abstract Progressive bloggers propelled by a maturing and growing Internet infrastructure are at the vanguard of efforts to alter American politics and civic engagement by revolutionizing political discourse and establishing an era
4 2004. 12 Netroots candidates were endorsed by Daily Kos MyDD and Swing State Project and raised funds through ActBlue. 13 These figures include victorious Democrats. For instance the seven “Lean Republican” races include five victorious Democrats and two Democrats who were defeated by four points or less. 14 Data were not available for fourteen House campaigns. 15 Richard Cranium “PA-07: Joe Sestak Update ” Daily Kos October 7 2006. 16 FleetAdmiralJ “Candidate Websites – Good or Bad? (Part


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