All Academic, Inc. Research Logo

Info/CitationFAQResearchAll Academic Inc.

Relational Approach to Public Diplomacy: Testing Applicability of Organization-Public Relationship Measures Between the U.S. Embassy in Seoul and South Korean College Students
Unformatted Document Text:  Student Paper Relational Approach to Public Diplomacy REFERENCES Anderson, J. R. (1983). A spreading activation theory of memory. Journal of Verbal Learning and Verbal Behavior, 22(3), 261-295. Ajzen, I. & Fishbein, M. (2005), “The influence of Attitudes on Behavior,” In D. Albarracin, B. T. Johnson, & M. P. Zanna (Ed.), The handbook of Attitudes (pp. , Mahwah, NJ: Lawrence Erlbaum Associates. Bentler, P. M. (1989). EQS structural equations program manual. Los Angeles, CA: BMDP Statistical Software. Bollen, K. A. (1989). Structural equations with latent variables. New York, NY: John Wiley and Sons. Broom, G. M., Casey, S., & Ritchey, J. (1997). Toward a concept and theory of organization-public relationships. Journal of Public Relations Research, 9, 83-98. Broom, G. M., & Dozier, D. M. (1990). Using research in public relations: Applications to program management. Englewood Cliffs, NJ: Prentice-Hall. Cutlip, S. M., Center, A. H., & Broom, G. M. (1994). Effective public relations. Englewood Cliffs, NJ: Prentice-Hall. Grunig, J. E. (1993). Image and substance: From symbolic to behavioral relationships. Public Relations Review, 19(2), 121-139. Grunig, L. A., Grunig, J. E., & Dozier, D. M. (2002). Excellent public relations and effective organizations: A study of communication management in three countries. Mahwah, NJ: Lawrence Erlbaum Associates. Hon, L. C. (1997). What have you done for me lately? Exploring effectiveness in public relations. Journal of Public Relations Research, 9(1), 1-30. Hon, L. C., & Grunig, J. E. (1999). Guidelines for measuring relationships in public relations. Gainesville: Institution for Public Relations. Hu, L. T., & Bentler, P. M. (1999). Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives. Structural Equation Modeling: A Multidisciplinary Journal, 6, 1-55. Huang, Y. H. (1997). Public relations strategies, relational outcomes, and conflict management 22

Authors: Lee, Hyung Min. and Jun, Jong Woo.
first   previous   Page 22 of 24   next   last

background image
Student Paper                                                 Relational Approach to Public Diplomacy
Anderson, J. R. (1983). A spreading activation theory of memory. Journal of Verbal Learning and 
Verbal Behavior22(3), 261-295.
Ajzen, I. & Fishbein, M. (2005), “The influence of Attitudes on Behavior,” In D. Albarracin, B. T. 
Johnson, & M. P. Zanna (Ed.), The handbook of Attitudes (pp. , Mahwah, NJ: Lawrence 
Erlbaum Associates.
Bentler, P. M. (1989). EQS structural equations program manual. Los Angeles, CA: BMDP 
Statistical Software.
Bollen, K. A. (1989). Structural equations with latent variables. New York, NY: John Wiley and 
Broom, G. M., Casey, S., & Ritchey, J. (1997). Toward a concept and theory of organization-public 
relationships. Journal of Public Relations Research, 9, 83-98.
Broom, G. M., & Dozier, D. M. (1990). Using research in public relations: Applications to 
program management. Englewood Cliffs, NJ: Prentice-Hall.
Cutlip, S. M., Center, A. H., & Broom, G. M. (1994). Effective public relations. Englewood Cliffs, 
NJ: Prentice-Hall.
Grunig, J. E. (1993). Image and substance: From symbolic to behavioral relationships. Public 
Relations Review, 19(2), 121-139.
Grunig, L. A., Grunig, J. E., & Dozier, D. M. (2002). Excellent public relations and effective 
organizations: A study of communication management in three countries. Mahwah, NJ: 
Lawrence Erlbaum Associates.
Hon, L. C. (1997). What have you done for me lately? Exploring effectiveness in public relations. 
Journal of Public Relations Research, 9(1), 1-30.
Hon, L. C., & Grunig, J. E. (1999). Guidelines for measuring relationships in public relations
Gainesville: Institution for Public Relations.
Hu, L. T., & Bentler, P. M. (1999). Cutoff criteria for fit indexes in covariance structure analysis: 
Conventional criteria versus new alternatives. Structural Equation Modeling: A 
Multidisciplinary Journal, 6, 1-55.
Huang, Y. H. (1997). Public relations strategies, relational outcomes, and conflict management 

All Academic Convention makes running your annual conference simple and cost effective. It is your online solution for abstract management, peer review, and scheduling for your annual meeting or convention.
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.
Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!
Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!
Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

first   previous   Page 22 of 24   next   last

©2012 All Academic, Inc.