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Why Undergraduate Students Enroll in Sociology Classes: A Survey of Sociology Consumers

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Abstract:

The current study answers five questions: Why do undergraduate students enroll in sociology courses? What effects a student’s decision to enroll? What do students believe they will gain from enrolling? Under what circumstance will students enroll in another sociology class? And, is sociology course advertising effective? Prior research has attempted to answer some of these questions by narrowly focusing on sociology majors. With the aid of the Office of Undergraduate Student Services at the Ohio State University, I surveyed 2217 undergraduates in 35 courses over one week during the spring quarter in 2007. In general, students enroll due to requirements and because sociology classes are interesting. However, I find disparate patterns exist between Social Behavioral Science majors, such as sociology and criminology, and non-Social Behavioral Science majors.

Most Common Document Word Stems:

student (160), sociolog (152), major (117), sbs (93), class (79), cours (78), enrol (62), non (55), percent (51), non-sb (44), survey (36), recommend (34), tabl (34), instructor (27), skill (27), take (26), item (26), requir (23), popul (22), criminolog (22), school (22),

Author's Keywords:

Enrollment, student choice, advertising efficacy
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Name: American Sociological Association Annual Meeting
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http://www.asanet.org


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MLA Citation:

Southgate, Darby. "Why Undergraduate Students Enroll in Sociology Classes: A Survey of Sociology Consumers" Paper presented at the annual meeting of the American Sociological Association Annual Meeting, Sheraton Boston and the Boston Marriott Copley Place, Boston, MA, Jul 31, 2008 <Not Available>. 2014-12-01 <http://citation.allacademic.com/meta/p239749_index.html>

APA Citation:

Southgate, D. E. , 2008-07-31 "Why Undergraduate Students Enroll in Sociology Classes: A Survey of Sociology Consumers" Paper presented at the annual meeting of the American Sociological Association Annual Meeting, Sheraton Boston and the Boston Marriott Copley Place, Boston, MA Online <PDF>. 2014-12-01 from http://citation.allacademic.com/meta/p239749_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: The current study answers five questions: Why do undergraduate students enroll in sociology courses? What effects a student’s decision to enroll? What do students believe they will gain from enrolling? Under what circumstance will students enroll in another sociology class? And, is sociology course advertising effective? Prior research has attempted to answer some of these questions by narrowly focusing on sociology majors. With the aid of the Office of Undergraduate Student Services at the Ohio State University, I surveyed 2217 undergraduates in 35 courses over one week during the spring quarter in 2007. In general, students enroll due to requirements and because sociology classes are interesting. However, I find disparate patterns exist between Social Behavioral Science majors, such as sociology and criminology, and non-Social Behavioral Science majors.


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