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Economy and Political Parties: The Impact of the Economic Conditions on the Party Membership Trend in England and Germany, 1950-1994
Unformatted Document Text:  8 On the other hand, macroeconomic conditions can affect how people decide whether they want to join political parties as members. Economic situations can have some psychological impact on individual decision whether or not to join parties. If the national economic situations are not good, then people will be discouraged to join the parties because they concern about their economic situation rather than joining political parties. Nevertheless, people can be motivated to join political parties even though the economy is in decline in that they may join the parties whose policy platforms are opposite to what the incumbent parties have implemented. For instance, individuals want to join the Labour party (opposition) because they are upset that the Conservative party (incumbent) cannot resolve the increase of unemployment rate. On the other hand, during the positive economic conditions, people may not see the reason why they want to join political parties. They think that joining political parties will cost their money and time individuals have to pay party membership due and go to the meeting. Nevertheless, the positive economic conditions can motivate individuals to participate in political parties. If the incumbent party is in the office while the economy is in good condition, individuals are likely to think that they should support and involve in the party to support the party’s policy platform. This means that the individual decision to be a membership of a party depends on how she is satisfied with the economic situation and the policies being implemented by the incumbent party. As a result, macroeconomic factors such as the economic growth or unemployment rate can have an impact on party membership trend. The decision of party leaders can be affected by macroeconomic conditions when they decide whether they want to expand party memberships and when they have to pursue such strategy. On the

Authors: Laiprakobsup, Thanapan.
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8
On the other hand, macroeconomic conditions can affect how people decide
whether they want to join political parties as members. Economic situations can have
some psychological impact on individual decision whether or not to join parties. If the
national economic situations are not good, then people will be discouraged to join the
parties because they concern about their economic situation rather than joining political
parties. Nevertheless, people can be motivated to join political parties even though the
economy is in decline in that they may join the parties whose policy platforms are
opposite to what the incumbent parties have implemented. For instance, individuals want
to join the Labour party (opposition) because they are upset that the Conservative party
(incumbent) cannot resolve the increase of unemployment rate. On the other hand,
during the positive economic conditions, people may not see the reason why they want to
join political parties. They think that joining political parties will cost their money and
time individuals have to pay party membership due and go to the meeting. Nevertheless,
the positive economic conditions can motivate individuals to participate in political
parties. If the incumbent party is in the office while the economy is in good condition,
individuals are likely to think that they should support and involve in the party to support
the party’s policy platform. This means that the individual decision to be a membership
of a party depends on how she is satisfied with the economic situation and the policies
being implemented by the incumbent party.
As a result, macroeconomic factors such as the economic growth or
unemployment rate can have an impact on party membership trend. The decision of party
leaders can be affected by macroeconomic conditions when they decide whether they
want to expand party memberships and when they have to pursue such strategy. On the


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