Appendix 3: Principal Component Analysis
Components
Information
barriers
Access to
qualified
human
resources
Product
barriers
Socio- cultural
barriers
Pricing
barriers
6
7
Managerial Time
0.667
Inadequate/untrained personnel
0.847
Difficulty handling documents
0.742
Lack of export department
0.819
Lack of prod capacity
0.711
Shortage of working capital
0.461
Low worker productivity
0.472
Locating potental markets
0.779
Interpreting international market data
0.459
Identifying foreign opportunities
0.855
Difficulty. Contacting overseas customers
0.861
Communications/language problems
0.741
Difficulty understanding habits and customs
0.844
Difficulty understanding bus. practices
0.749
Difficulty Developing new products for mrkts
0.721
Difficulty adapting specs
0.777
Difficulty adapting to quality specs
0.755
Difficulty. adapting sanitary, pkg, certif, label
0.725
Difficulty offering techical or post sales service
0.624
Difficulty offering competitive prices
0.723
Difficulty granting credit facilities to customers
0.58
Complexity of foreign distrib. channels
0.51
Difficulty accessing disrib. channels
0.836
Difficulty obtaining reliable foreign representation
0.803
Difficulty maintaining control over foreign middlemen
0.589
Difficulty supplying inventory abroad
0.636
Difficulty promotion
0.654
Lack of a recognized brand
0.591
Limited accesss to foreign technology/inputs
0.711
Lack of in-house R & D
0.443
Method of rotation Varimax transformation; components below 0.4 have been omitted
Convention