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Studying Visuals From a Political Communication Perspective: The Framing and Agenda-Setting Effects of News Images.

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Abstract:

The ability of visuals to frame media messages is not as well understood as framing through words, yet, in some cases, visual framing may actually matter more than verbal framing. For example, everyone knows the anecdotal evidence of the impact of images from Hurricane Katrina or September 11. More ordinary news events include the stereotypical visuals laced with racial and gender stereotypes that would never pass newsroom muster if communicated in words. In these cases, it is more than a saying that pictures show what words could never convey. This paper explores how visual images contribute to framing in the news, and the evolution of that exploration into the realm of agenda setting, in particular, the second level. It has been established that visuals have agenda-setting effects, for example, the size of a photograph influences people's assessment of an issue's importance, with larger photographs leading to perceptions of more importance. New research concerns itself with second-level agenda-setting by visual images. For instance, how visual images influence people's affective impressions, emotions and assessment of personality and character traits of people in the news.
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Name: International Communication Association
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http://www.icahdq.org


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URL: http://citation.allacademic.com/meta/p299698_index.html
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MLA Citation:

Coleman, Renita. "Studying Visuals From a Political Communication Perspective: The Framing and Agenda-Setting Effects of News Images." Paper presented at the annual meeting of the International Communication Association, Marriott, Chicago, IL, <Not Available>. 2017-09-11 <http://citation.allacademic.com/meta/p299698_index.html>

APA Citation:

Coleman, R. "Studying Visuals From a Political Communication Perspective: The Framing and Agenda-Setting Effects of News Images." Paper presented at the annual meeting of the International Communication Association, Marriott, Chicago, IL <Not Available>. 2017-09-11 from http://citation.allacademic.com/meta/p299698_index.html

Publication Type: Session Paper
Abstract: The ability of visuals to frame media messages is not as well understood as framing through words, yet, in some cases, visual framing may actually matter more than verbal framing. For example, everyone knows the anecdotal evidence of the impact of images from Hurricane Katrina or September 11. More ordinary news events include the stereotypical visuals laced with racial and gender stereotypes that would never pass newsroom muster if communicated in words. In these cases, it is more than a saying that pictures show what words could never convey. This paper explores how visual images contribute to framing in the news, and the evolution of that exploration into the realm of agenda setting, in particular, the second level. It has been established that visuals have agenda-setting effects, for example, the size of a photograph influences people's assessment of an issue's importance, with larger photographs leading to perceptions of more importance. New research concerns itself with second-level agenda-setting by visual images. For instance, how visual images influence people's affective impressions, emotions and assessment of personality and character traits of people in the news.


Similar Titles:
The Visual Image and the Political Image: Finding a Place for Visual Communication in the Study of Political Communication

News Coverage of the Enlargement of the European Union and Public Opinion: A Cross-National Comparative Study of the First and Second-Level Agenda-Setting Effects

Testing the Second Level of Agenda Setting: Effects of News Frames on Reader-Assigned Attributes of Hezbollah and Israel in the 2006 War in Lebanon

A Gridlock Scenario of Political Communication: Partisan Media, Selective Exposure, and Agenda-Setting Effect

Studying Visuals From a Journalism Perspective: The Role of Images in the News


 
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