Citation

The Campaign and Its Dynamics during the 2009 German General Election

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Abstract:

In our presentation we will analyse the main parties’ campaigns in the run-up to the German Federal Election 2009 with regard to themes, strategies, campaign innovations and organisation. We will begin by outlining the fundamental preconditions and basic features that all parties were faced with, and proceed to an account of the objectives that they set for themselves and the strategies through which they hoped to achieve these goals. We will then go on to recount the dynamic back and forth of the campaign as it progressed over the months and weeks until election day. The final section will look at the development of public opinion during the campaign. Using a uniquely suited database - a rolling cross-section survey conducted as part of the German Longitudinal Election Study 2009 and covering the last two months before the election with daily random samples of about 100 electors (6,000 respondents overall) we will inquire how voters became mobilised as the campaign proceeded, and how their perceptions and attitudes towards the parties and their candidates as well as their voting intentions crystallized and developed.
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Association:
Name: Seventeenth International Conference of the Council for European Studies
URL:
http://www.ces.columbia.edu


Citation:
URL: http://citation.allacademic.com/meta/p401019_index.html
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MLA Citation:

Krewel, Mona., Schmitt-Beck, Ruediger. and Wolsing, Ansgar. "The Campaign and Its Dynamics during the 2009 German General Election" Paper presented at the annual meeting of the Seventeenth International Conference of the Council for European Studies, Grand Plaza, Montreal, Canada, <Not Available>. 2014-11-27 <http://citation.allacademic.com/meta/p401019_index.html>

APA Citation:

Krewel, M. , Schmitt-Beck, R. and Wolsing, A. "The Campaign and Its Dynamics during the 2009 German General Election" Paper presented at the annual meeting of the Seventeenth International Conference of the Council for European Studies, Grand Plaza, Montreal, Canada <Not Available>. 2014-11-27 from http://citation.allacademic.com/meta/p401019_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Abstract: In our presentation we will analyse the main parties’ campaigns in the run-up to the German Federal Election 2009 with regard to themes, strategies, campaign innovations and organisation. We will begin by outlining the fundamental preconditions and basic features that all parties were faced with, and proceed to an account of the objectives that they set for themselves and the strategies through which they hoped to achieve these goals. We will then go on to recount the dynamic back and forth of the campaign as it progressed over the months and weeks until election day. The final section will look at the development of public opinion during the campaign. Using a uniquely suited database - a rolling cross-section survey conducted as part of the German Longitudinal Election Study 2009 and covering the last two months before the election with daily random samples of about 100 electors (6,000 respondents overall) we will inquire how voters became mobilised as the campaign proceeded, and how their perceptions and attitudes towards the parties and their candidates as well as their voting intentions crystallized and developed.


Similar Titles:
Emotional Politics: Seeing- Feeling- Voting? A Comparative Analysis of Emotional News Photography in the German Election Campaign 2009

Campaign Dynamics in the 2009 European Elections: Designing a Dynamic Cross-National Study

The Effectiveness of Local Party Campaigns in the 2005 British General Election: Combining Evidence From Campaign Spending, Agent Survey Data and the British Election Study


 
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