Citation

Competing for every student in Taiwan

Abstract | Word Stems | Keywords | Association | Citation | Similar Titles



Abstract:

Due to the recent rapid decrease of the birth rate in Taiwan, schools have found it increasingly difficult to recruit enough students to fill vacancies, and they have to compete for every kid. This is especially true in Yun-Lin County in Taiwan due to its serous outward population migration. This study thus aimsidentify major parental school selection factors, and based on the result, analyze the comparative competitiveness of junior high schools located in Pei-Kang City, Yun-Lin County. A questionnaire survey was adopted. Questionnaires were administered to 500 elementary school parents. Analytic Hierarchy Process (AHP) was adopted to calculate the comparative analysis for each school. Saaty (1971) suggests that AHP is the best method to find the comparative weight of each influencing factors, and it can thus be applied to calculate the comparative competitiveness of institutions. Furthermore, Gray (1991) suggests that the SWOT analysis (strength, Weakness, opportunity, and threat) can be used to find the relative marketing competitiveness for organizations. This is an on-going research project. The final research results will be available in December, 2010, and the results will be presented in CIES 2011 meeting.

Author's Keywords:

school marketing
Convention
All Academic Convention makes running your annual conference simple and cost effective. It is your online solution for abstract management, peer review, and scheduling for your annual meeting or convention.
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

Association:
Name: 55th Annual Conference of the Comparative and International Education Society
URL:
http://www.cies.us


Citation:
URL: http://citation.allacademic.com/meta/p492226_index.html
Direct Link:
HTML Code:

MLA Citation:

Hou, Chinghsin., Ho, Hsuan-fu. and Huang, Yueh Chun. "Competing for every student in Taiwan" Paper presented at the annual meeting of the 55th Annual Conference of the Comparative and International Education Society, Fairmont Le Reine Elizabeth, Montreal, Quebec, Canada, Apr 30, 2011 <Not Available>. 2014-11-26 <http://citation.allacademic.com/meta/p492226_index.html>

APA Citation:

Hou, C. , Ho, H. and Huang, Y. , 2011-04-30 "Competing for every student in Taiwan" Paper presented at the annual meeting of the 55th Annual Conference of the Comparative and International Education Society, Fairmont Le Reine Elizabeth, Montreal, Quebec, Canada <Not Available>. 2014-11-26 from http://citation.allacademic.com/meta/p492226_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Due to the recent rapid decrease of the birth rate in Taiwan, schools have found it increasingly difficult to recruit enough students to fill vacancies, and they have to compete for every kid. This is especially true in Yun-Lin County in Taiwan due to its serous outward population migration. This study thus aimsidentify major parental school selection factors, and based on the result, analyze the comparative competitiveness of junior high schools located in Pei-Kang City, Yun-Lin County. A questionnaire survey was adopted. Questionnaires were administered to 500 elementary school parents. Analytic Hierarchy Process (AHP) was adopted to calculate the comparative analysis for each school. Saaty (1971) suggests that AHP is the best method to find the comparative weight of each influencing factors, and it can thus be applied to calculate the comparative competitiveness of institutions. Furthermore, Gray (1991) suggests that the SWOT analysis (strength, Weakness, opportunity, and threat) can be used to find the relative marketing competitiveness for organizations. This is an on-going research project. The final research results will be available in December, 2010, and the results will be presented in CIES 2011 meeting.


Similar Titles:
A Chicken in Every Pot, a Computer for Every Student

Student Engagement and Intercultural Competence among Community College Students

Pre-service teachersÂ’ intercultural competence: A comparative study between Finnish and Japanese students and some explanation of American students


 
All Academic, Inc. is your premier source for research and conference management. Visit our website, www.allacademic.com, to see how we can help you today.