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Evolutionary Psychology, Social Emotions and Social Networking Sites -- An Integrative Model
Unformatted Document Text:  you and me, a world with roads, schools, grocery stores, factories, farms and nation-states, has lasted for only a eyeblink of the time when compared to our entire evolutionary history” (p.15). In essence, we are not psychologically designed to engage in the modern society we created. This way of understanding how and why we engage a stimulus provides new dimension into the study of human behavior. According to Williams (1992), EP uses “historicity” as one of its critical foundations for it provides a point of reference—a metatheory—in explaining the function of specific behavior because human nature “is not an empty vessel waiting to be filled by social processes” (Cosmides & Tooby, 1992, p.29). EP suggests evolutionary history provides a unique opportunity to see human behavior from a new perspective, that human reality works from the internal dimension outward. Classic Theory of Human Behavior Some scholars recognized the social characteristics of modern man and sought to explain this construct by creating social theory. They theorized on the description of social structures, their breakdowns, and how we need to connect and feel like we belong seeking identification and roles. Social scientists like Tonnies and Durkheim concentrated emphasis on such ideas as gemeinschaft/gesellschaft and anomie in understanding human social behavior in relation to society. Ferdinand Tonnies (2002) suggested relationships are built upon whether a person views others as an end or a means to an end. Community (gemeinschaft) is based upon what enables and sustains the whole group. Money has no importance because there is no competition of resources. A butcher can not easily hoard meat, or a baker bread. Interpersonal relationships are the primary focus and foundation for the entire group. Everyone has a role and everyone 8

Authors: Suran, Sandra., Pettey, Gary., Bracken, Cheryl. and Whitbred, Robert.
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you and me, a world with roads, schools, grocery stores, factories, farms and nation-states, has 
lasted for only a eyeblink of the time when compared to our entire evolutionary history” (p.15). 
In essence, we are not psychologically designed to engage in the modern society we created. This 
way of understanding how and why we engage a stimulus provides new dimension into the study 
of human behavior.  According to Williams (1992), EP uses “historicity” as one of its critical 
foundations for it provides a point of reference—a metatheory—in explaining the function of 
specific behavior because human nature “is not an empty vessel waiting to be filled by social 
processes” (Cosmides & Tooby, 1992, p.29).  EP suggests evolutionary history provides a unique 
opportunity to see human behavior from a new perspective, that human reality works from the 
internal dimension outward.
Classic Theory of Human Behavior
Some scholars recognized the social characteristics of modern man and sought to explain 
this construct by creating social theory.  They theorized on the description of social structures, 
their breakdowns, and how we need to connect and feel like we belong seeking identification and 
roles.  Social scientists like Tonnies and Durkheim concentrated emphasis on such ideas as 
gemeinschaft/gesellschaft and anomie in understanding human social behavior in relation to 
society.   Ferdinand Tonnies (2002) suggested relationships are built upon whether a person 
views others as an end or a means to an end.  Community (gemeinschaft) is based upon what 
enables and sustains the whole group.  Money has no importance because there is no competition 
of resources.  A butcher can not easily hoard meat, or a baker bread.  Interpersonal relationships 
are the primary focus and foundation for the entire group.  Everyone has a role and everyone 
8


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