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Journalism as a viable career choice: What guidance counselors are telling students
Unformatted Document Text:  12 journalism programs to know what is being said about the profession. This study will address the following research questions: R1: What do guidance counselors know about the current status and future of journalism? R2: To what extent has media coverage on the decline of traditional journalism, particularly newspapers, have on their recommendation of a journalism career? R3: How highly would guidance counselors recommend a journalism career today as opposed to one year and five years ago? R4: How likely do guidance counselors think students would pursue a journalism career today as opposed to one year and five years ago? The Study Methodology The Admissions Office at a midsized university in Ohio sent invitations to its annual Guidance Counselor Day to 1,163 high schools both in and out of state. This event was a forum to educate guidance counselors on topics such as admissions, financial aid, scholarships, and academic programs. Ninety-five counselors attended the event. Procedure The survey used in this study was placed at each seat for the opening session. Guidance counselors were given an overview of the study being conducted and asked to fill out the survey. The survey was voluntary and no one was identified by name or school. Thirty-one counselors completed the survey that day and deposited them in a secure box. To increase the response rate, all counselors who attended received a follow-

Authors: Rentner, Terry., Oyer, Seth. and Flynn, Mark.
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journalism programs to know what is being said about the profession.  This study will 
address the following research questions:
R1:  What do guidance counselors know about the current status and future of 
R2: To what extent has media coverage on the decline of traditional journalism, 
particularly newspapers, have on their recommendation of a journalism career?
R3:  How highly would guidance counselors recommend a journalism career 
today as opposed to one year and five years ago?
R4:  How likely do guidance counselors think students would pursue a journalism 
career today as opposed to one year and five years ago?
The Study
The Admissions Office at a midsized university in Ohio sent invitations to its 
annual Guidance Counselor Day to 1,163 high schools both in and out of state.  This 
event was a forum to educate guidance counselors on topics such as admissions, financial 
aid, scholarships, and academic programs.  Ninety-five counselors attended the event.
The survey used in this study was placed at each seat for the opening session. 
Guidance counselors were given an overview of the study being conducted and asked to 
fill out the survey.  The survey was voluntary and no one was identified by name or 
school.  Thirty-one counselors completed the survey that day and deposited them in a 
secure box.  To increase the response rate, all counselors who attended received a follow-

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