All Academic, Inc. Research Logo

Info/CitationFAQResearchAll Academic Inc.
Document

Turning a Blind Eye: Why Reporters Ignore Third-Party Candidates
Unformatted Document Text:  Turning a Blind Eye: Why Reporters Ignore Third-Party Candidates they perceive to generate the most public interest. However, this finding requires additional research to fully understand. It may be true, as the comments indicate, that news organizations refrain from covering third-party candidates partially because they do not have the money or space to do so. What is less clear from the interviews is exactly how these economic coverage decisions are made in the newsroom—or, if you will, the boardroom. In addition, the paradigm that now governs how third-party candidates are covered could soon become—if it hasn’t already—an artifact of the old print medium. Future research should look at how news organizations use the Internet to cover gubernatorial campaigns and whether electronic news coverage of third parties is dramatically different from what has traditionally appeared on the printed page. Reporter’s criteria According to the interviews with the eight reporters from California and Wisconsin, third-party candidates also have trouble getting the press’s attention because they cannot meet the five criteria that are particularly salient with political journalists when making coverage decisions. These criteria include the following: (1) is the candidate generating strong public interest, either in the polls or at public events, to make them a viable contender who can impact the race; (2) is the candidate raising important issues that are resonating strongly with the public; (3) does the candidate have strong name recognition or public prestige; (4) is the candidate campaigning seriously and actually trying to win; and (5) has the candidate raised substantial funds to compete effectively. All eight reporters mentioned at least one of these criteria (and usually more) during the interviews. 19

Authors: Kirch, John.
first   previous   Page 19 of 29   next   last



background image
Turning a Blind Eye: Why Reporters Ignore Third-Party Candidates
they perceive to generate the most public interest.  However, this finding requires 
additional research to fully understand.  It may be true, as the comments indicate, that 
news organizations refrain from covering third-party candidates partially because they do
not have the money or space to do so.  What is less clear from the interviews is exactly 
how these economic coverage decisions are made in the newsroom—or, if you will, the 
boardroom.  In addition, the paradigm that now governs how third-party candidates are 
covered could soon become—if it hasn’t already—an artifact of the old print medium. 
Future research should look at how news organizations use the Internet to cover 
gubernatorial campaigns and whether electronic news coverage of third parties is 
dramatically different from what has traditionally appeared on the printed page.
Reporter’s criteria
According to the interviews with the eight reporters from California and 
Wisconsin, third-party candidates also have trouble getting the press’s attention because 
they cannot meet the five criteria that are particularly salient with political journalists 
when making coverage decisions.  These criteria include the following: (1) is the 
candidate generating strong public interest, either in the polls or at public events, to make 
them a viable contender who can impact the race; (2) is the candidate raising important 
issues that are resonating strongly with the public; (3) does the candidate have strong 
name recognition or public prestige; (4) is the candidate campaigning seriously and 
actually trying to win; and (5) has the candidate raised substantial funds to compete 
effectively.  All eight reporters mentioned at least one of these criteria (and usually more) 
during the interviews.
19


Convention
All Academic Convention is the premier solution for your association's abstract management solutions needs.
Submission - Custom fields, multiple submission types, tracks, audio visual, multiple upload formats, automatic conversion to pdf.
Review - Peer Review, Bulk reviewer assignment, bulk emails, ranking, z-score statistics, and multiple worksheets!
Reports - Many standard and custom reports generated while you wait. Print programs with participant indexes, event grids, and more!
Scheduling - Flexible and convenient grid scheduling within rooms and buildings. Conflict checking and advanced filtering.
Communication - Bulk email tools to help your administrators send reminders and responses. Use form letters, a message center, and much more!
Management - Search tools, duplicate people management, editing tools, submission transfers, many tools to manage a variety of conference management headaches!
Click here for more information.

first   previous   Page 19 of 29   next   last

©2012 All Academic, Inc.