Citation

I just bought this thing! The Diffusion of Iterations – A modification of DOI to explain incremental changes in existing technology.

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Abstract:

Devices such as Apple’s iPad and the recently released iPad 2, while new to the marketplace, may not exhibit enough new qualities to be considered an innovation. The existing model of diffusion of innovations (DOI) may not be adequate to explain devices that exhibit incremental and undetectable upgrades over existing versions. This paper will use Apple’s line of products as an example of concepts that may not be considered innovative, yet differ from existing concepts. It will explore existing research concerning DOI and its application toward technology such as the iPad or its predecessors such as the iPod. This paper will also introduce the concept of iterations as a way of explaining the diffusion of these upgraded products.

Most Common Document Word Stems:

innov (136), adopt (107), iter (98), may (73), diffus (65), would (47), devic (45), ipod (41), ipad (40), new (35), use (35), technolog (34), differ (30), doi (25), exist (25), individu (24), function (23), chang (23), previous (19), earli (18), also (17),
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Association:
Name: Association for Education in Journalism and Mass Communication
URL:
http://www.aejmc.org


Citation:
URL: http://citation.allacademic.com/meta/p519778_index.html
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MLA Citation:

Poirot, Severin. "I just bought this thing! The Diffusion of Iterations – A modification of DOI to explain incremental changes in existing technology." Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Grand & Suites Hotel, St. Louis, MO, Aug 10, 2011 <Not Available>. 2014-11-25 <http://citation.allacademic.com/meta/p519778_index.html>

APA Citation:

Poirot, S. , 2011-08-10 "I just bought this thing! The Diffusion of Iterations – A modification of DOI to explain incremental changes in existing technology." Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Grand & Suites Hotel, St. Louis, MO Online <PDF>. 2014-11-25 from http://citation.allacademic.com/meta/p519778_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Devices such as Apple’s iPad and the recently released iPad 2, while new to the marketplace, may not exhibit enough new qualities to be considered an innovation. The existing model of diffusion of innovations (DOI) may not be adequate to explain devices that exhibit incremental and undetectable upgrades over existing versions. This paper will use Apple’s line of products as an example of concepts that may not be considered innovative, yet differ from existing concepts. It will explore existing research concerning DOI and its application toward technology such as the iPad or its predecessors such as the iPod. This paper will also introduce the concept of iterations as a way of explaining the diffusion of these upgraded products.


Similar Titles:
Technology Adoption and Integration: A Multiple Case Study of Rogers' Diffusion of Innovation Theory in Kuwait

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Innovativeness, Social Network and the Adoption of Statistical Innovations: The Diffusion of Event History Analysis in Sociology

Diffusion of Innovation in American Police Departments: Hyper Adopters and the Adoption Environment.


 
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