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The Cat Herder: The Role and Function of the Agency Creative Director
Unformatted Document Text:  THE  CAT  HERDER     1   The Cat Herder: The Role and Function of the Agency Creative Director KEYWORDS: advertising agency, creative director, creativity, leadership   Karen L. Mallia, M.A., University of South Carolina Kasey Windels, Ph.D., DePaul University and Sheri Broyles, Ph.D., University of North Texas CONTACT: Karen L. Mallia, M.A. Associate Professor University of South Carolina Columbia, SC 29208 803.777.1154 phone 803.777.4103 fax ## email not listed ## Presented at the Association for Education in Journalism and Mass Communication Annual Conference, St. Louis, MO, August 12, 2011

Authors: Mallia, Karen., Windels, Kasey. and Broyles, Sheri.
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THE  CAT  HERDER  
 
1  
 
 
 
The Cat Herder: The Role and Function of the Agency Creative Director 
 
KEYWORDS: advertising agency, creative director, creativity, leadership
 
 
 
 
Karen L. Mallia, M.A., University of South Carolina 
Kasey Windels, Ph.D., DePaul University 
and  
Sheri Broyles, Ph.D., University of North Texas 
 
 
 
CONTACT: 
 
 
 
Karen L. Mallia, M.A. 
Associate Professor 
University of South Carolina 
Columbia, SC  29208 
803.777.1154 phone 
803.777.4103 fax 
## email not listed ##
 
Presented at the Association for Education in Journalism and Mass Communication 
Annual Conference, St. Louis, MO, August 12, 2011 


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