Citation

New TV Resistance: Barriers to Implementation of IPTV in the Living Room

Abstract | Word Stems | Keywords | Association | Citation | Similar Titles



Abstract:

Families relax in living rooms and watching TV should be carefree. Researchers care about interaction between human and machines of IPTV, the study are interpreted with theory of affordance by James Jerome Gibson (1979) and technology acceptance model (TAM) by Davis (1989). We add marketing strategies, program contents, interface operation, use experience and fear of technology of five external variables in attempt to propose IPTV TAM of future promotion and development of digital TV.

Most Common Document Word Stems:

use (73), afford (68), tv (66), user (57), design (52), mod (47), perceiv (45), technolog (36), product (32), program (32), digit (31), iptv (28), room (24), live (23), barrier (23), implement (22), watch (22), norman (21), interact (21), oper (20), select (20),
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Association:
Name: Association for Education in Journalism and Mass Communication
URL:
http://www.aejmc.org


Citation:
URL: http://citation.allacademic.com/meta/p520481_index.html
Direct Link:
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MLA Citation:

Liu, Duen Ruey., Chiang, Yihsuan. and Tsai, Niann Chung. "New TV Resistance: Barriers to Implementation of IPTV in the Living Room" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Grand & Suites Hotel, St. Louis, MO, Aug 10, 2011 <Not Available>. 2014-11-25 <http://citation.allacademic.com/meta/p520481_index.html>

APA Citation:

Liu, D. , Chiang, Y. and Tsai, N. , 2011-08-10 "New TV Resistance: Barriers to Implementation of IPTV in the Living Room" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Grand & Suites Hotel, St. Louis, MO Online <PDF>. 2014-11-25 from http://citation.allacademic.com/meta/p520481_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Families relax in living rooms and watching TV should be carefree. Researchers care about interaction between human and machines of IPTV, the study are interpreted with theory of affordance by James Jerome Gibson (1979) and technology acceptance model (TAM) by Davis (1989). We add marketing strategies, program contents, interface operation, use experience and fear of technology of five external variables in attempt to propose IPTV TAM of future promotion and development of digital TV.


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