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Measuring, Classifying and Predicting Prosumption Behavior in Social Media
Unformatted Document Text:  Social Media Prosumption     25    References Abercromie, N. & Longhurst, B. (1998) Audiences: A Sociological Theory of Performance and Imagination, London: Sage. Ang, Ien (1991) Desparately Seeking the Audience, London, UK: Routledge. Benkler, Y. (2006) The Wealth of Networks: How Social Production Transforms Markets And Freedom, New Haven: Yale University Press. Bruns, A. (2008) Blogs, Wikipedia, Second Life, and Beyond: From production to produsage. New York: Peter Lang. Carr, N. (2010) The Shallows: What The Internet Is Doing To Our Brain? W.W. Norton. Chun, H. & Lee, H. (2010). Beyond access: Differential engagement in online video-sharing forums, Paper presented to the International Communication Association Annual Convention, June 22-26, Singapore. Dillman, D. A. (2007) Mail and Internet Surveys: The Tailored Designed Method, Hoboken, NJ: John Wiley & Sons. Facebook (2011). Facebook company Statistics. [online] Available at: http://www.facebook.com/press/info.php?statistics . Gramsci, A. (1992) Prison notebooks. ed. J. A. Buttigieg, New York City: Columbia University Press. Ha, L. (2007). ‘Application of the ACR framework in a 13-country study of leading webcasters’, eds. Ha, L. & R. Ganahl, Webcasting Worldwide: Business Models of An Emerging Global Medium, Mahwah, NJ: Lawrence Erlbaum Associates, pp.29-48.

Authors: Ha, Louisa. and Yun, Gi Woong.
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Social Media Prosumption
 
 
25 
 
References 
Abercromie, N. & Longhurst, B. (1998)  Audiences:  A Sociological Theory of Performance and 
Imagination,  London: Sage. 
Ang, Ien (1991)  Desparately Seeking the Audience, London, UK: Routledge. 
Benkler, Y. (2006)  The Wealth of Networks: How Social Production Transforms Markets And 
Freedom, New Haven: Yale University Press. 
Bruns, A. (2008)  Blogs, Wikipedia, Second Life, and Beyond: From production to produsage
New York: Peter Lang. 
Carr, N. (2010)  The Shallows:  What The Internet Is Doing To Our Brain?  W.W. Norton. 
Chun, H. & Lee, H. (2010). Beyond access:  Differential engagement in online video-sharing 
forums,  Paper presented to the International Communication Association Annual 
Convention, June 22-26, Singapore. 
Dillman, D. A. (2007) Mail and Internet Surveys: The Tailored Designed Method, Hoboken, NJ: 
John Wiley & Sons. 
Facebook (2011).  Facebook company Statistics.  [online] Available at: 
http://www.facebook.com/press/info.php?statistics
Gramsci, A. (1992)  Prison notebooks.  ed. J. A. Buttigieg, New York City: Columbia University 
Press. 
Ha, L. (2007). ‘Application of the ACR framework in a 13-country study of leading webcasters’,  
eds. Ha, L. &  R. Ganahl, Webcasting Worldwide: Business Models of An Emerging 
Global Medium, Mahwah, NJ: Lawrence Erlbaum Associates, pp.29-48.   


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