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Seeing the Big Picture: Multitasking and Memory for the Ad
Unformatted Document Text:  Results for Study 2: Brand-scene matching as a function of mood and tasks Seeing the Big Picture: Submitted to AEJMC 2011 32

Authors: Duff, Brittany., Sar, Sela., Oh, Sangdo., Lutchyn, Yulia. and Chinchanachokchai, Sydney.
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Results for Study 2: Brand-scene matching as a function of mood and tasks
Seeing the Big Picture:  Submitted to AEJMC 2011
32


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