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Replication in Public Relations Research: A 20-Year Review

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Abstract:

This study investigates replication trends in public relations research over the span of 20 years (1993 – 2012). Through content analysis, 2,038 research articles from three leading public relations and communication journals were examined: Journal of Public Relations Research, Public Relations Review, and Journalism and Mass Communication Quarterly. With 14 replications found, our results indicate that replication studies were seldom published in the public relations literature over the examined timeframe. A majority of replications found were extensions, most replications supported the original findings, and research related to the practice of public relations was the most commonly found. Also, interest in replicating public relations research extended beyond the field. The implications of our findings, including possible explanations for the state of replication in public relations research, as well as potential solutions, are discussed.

Most Common Document Word Stems:

replic (255), research (229), relat (175), public (162), journal (128), studi (100), pr (56), publish (49), articl (47), review (42), 1 (38), found (36), market (36), communic (34), field (34), 0 (33), 2 (33), result (32), r (29), al (29), et (29),
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Association:
Name: Association for Education in Journalism and Mass Communication
URL:
http://www.aejmc.org


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URL: http://citation.allacademic.com/meta/p669518_index.html
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MLA Citation:

Gogo, Osenkor., Chen, Zifei. and Reber, Bryan. "Replication in Public Relations Research: A 20-Year Review" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Hotel, Washington DC, Aug 08, 2013 <Not Available>. 2018-08-30 <http://citation.allacademic.com/meta/p669518_index.html>

APA Citation:

Gogo, O. , Chen, Z. and Reber, B. , 2013-08-08 "Replication in Public Relations Research: A 20-Year Review" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Hotel, Washington DC Online <APPLICATION/PDF>. 2018-08-30 from http://citation.allacademic.com/meta/p669518_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: This study investigates replication trends in public relations research over the span of 20 years (1993 – 2012). Through content analysis, 2,038 research articles from three leading public relations and communication journals were examined: Journal of Public Relations Research, Public Relations Review, and Journalism and Mass Communication Quarterly. With 14 replications found, our results indicate that replication studies were seldom published in the public relations literature over the examined timeframe. A majority of replications found were extensions, most replications supported the original findings, and research related to the practice of public relations was the most commonly found. Also, interest in replicating public relations research extended beyond the field. The implications of our findings, including possible explanations for the state of replication in public relations research, as well as potential solutions, are discussed.


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