Citation

Lost in Space: Advertising agency employees’ perceptions of work space

Abstract | Word Stems | Keywords | Association | Citation | Similar Titles



Abstract:

Advertising is a creative industry, and the creativity of advertising professionals has been attributed to the space in which they work. This quasi-ethnography based on data from six advertising agencies explores the physical environment from the perspective of those who work in these agencies. Discussion includes the relation between openness in reference to space and creativity, the balance of openness and privacy as well as the workplace identity for advertising agency personnel.

Most Common Document Word Stems:

agenc (192), space (131), creativ (57), open (46), advertis (40), offic (39), work (38), one (33), s3 (33), employe (32), person (30), account (28), run (23), could (23), differ (22), head (22), floor (21), research (21), area (20), like (20), small (19),
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Association:
Name: Association for Education in Journalism and Mass Communication
URL:
http://www.aejmc.org


Citation:
URL: http://citation.allacademic.com/meta/p670845_index.html
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MLA Citation:

Mallia, Karen., Windels, Kasey., Mumah, Jenny. and Broyles, Sheri. "Lost in Space: Advertising agency employees’ perceptions of work space" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Hotel, Washington DC, Aug 08, 2013 <Not Available>. 2018-08-30 <http://citation.allacademic.com/meta/p670845_index.html>

APA Citation:

Mallia, K. , Windels, K. , Mumah, J. and Broyles, S. , 2013-08-08 "Lost in Space: Advertising agency employees’ perceptions of work space" Paper presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Renaissance Hotel, Washington DC Online <APPLICATION/PDF>. 2018-08-30 from http://citation.allacademic.com/meta/p670845_index.html

Publication Type: Conference Paper/Unpublished Manuscript
Review Method: Peer Reviewed
Abstract: Advertising is a creative industry, and the creativity of advertising professionals has been attributed to the space in which they work. This quasi-ethnography based on data from six advertising agencies explores the physical environment from the perspective of those who work in these agencies. Discussion includes the relation between openness in reference to space and creativity, the balance of openness and privacy as well as the workplace identity for advertising agency personnel.


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